Skills you'll gain: Large Language Modeling, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Content Creation, Business Ethics, IBM Cloud, Image Analysis

Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

Skills you'll gain: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Data Ethics, Data Mining

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Web Content, Content Strategy, Generative AI, Marketing Strategies

Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Commercialization, Product Management, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, OpenAI, Artificial Intelligence, Customer experience improvement, Team Building, Large Language Modeling, Return On Investment, Product Development, New Product Development, Product Strategy, Product Improvement, Creativity, IBM Cloud

Skills you'll gain: AI Personalization, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Artificial Intelligence, Customer Insights, Customer Retention, Business Ethics

Skills you'll gain: Generative AI Agents, Content Marketing, Marketing Materials, Copywriting, Content Creation, Marketing Design, Marketing Communications, Social Media Content, Prompt Engineering, Marketing, ChatGPT, Innovation, Business Ethics

Skills you'll gain: Excel Macros, Key Performance Indicators (KPIs), Prompt Engineering, Data Storytelling, Performance Measurement, Regression Analysis, Business Metrics, Continuous Improvement Process, Performance Analysis, Business Process Improvement, Statistical Hypothesis Testing, Business Analytics, Data-Driven Decision-Making, ChatGPT, Microsoft Excel, Generative AI, Data Visualization, Business Analysis, Statistical Analysis, Business Intelligence

Skills you'll gain: Large Language Modeling, ChatGPT, Data Ethics, Generative AI, Organizational Strategy, Market Research, Trend Analysis, OpenAI, Technology Strategies, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Financial Forecasting, Business Process Automation, Market Analysis, Artificial Intelligence, Business Ethics, Team Management, Data Analysis

Skills you'll gain: Design Thinking, Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Customer experience improvement, MarTech, Business Strategy, Change Management, Competitive Intelligence, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics

Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Marketing, Content Creation, ChatGPT, Marketing Effectiveness, Prompt Engineering, Large Language Modeling, Intellectual Property, Business Ethics