Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of California, Irvine
Skills you'll gain: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: UI/UX Research, User Interface (UI) Design, Design Research, Prototyping, Usability, Figma (Design Software), Web Content Accessibility Guidelines, User Experience Design, Interactive Design, User Centered Design, Mockups, Usability Testing
Beginner · Course · 1 - 4 Weeks

Lund University
Skills you'll gain: Engineering, Scientific, and Technical Instruments, Radiation Therapy, Medical Equipment, Materials science, Semiconductors, electromagnetics, Physics, Emerging Technologies, Laboratory Equipment, Electrical Engineering, Simulation and Simulation Software
Intermediate · Course · 1 - 3 Months

Emory University
Skills you'll gain: Business, Market Dynamics, Supply Chain Management, Business Strategy, Business Operations, Logistics Management, Business Economics, Marketing, Competitive Analysis, Profit and Loss (P&L) Management, Value Propositions, Strategic Decision-Making, Market Analysis
Beginner · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Root Cause Analysis, Customer Relationship Building, Customer Relationship Management, Problem Management, Verbal Communication Skills, Customer Support, Amazon Web Services, Communication, Cloud Solutions, Technical Support, Cloud Security, Cloud Services, Automation, Collaboration, Incident Management, Generative AI, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Online Advertising, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Growth Mindedness, Resilience, Goal Setting, Overcoming Obstacles, Personal Development, Persistence, Courage, Adaptability, Self-Awareness, Mindfulness, Optimism, Professional Development
Mixed · Course · 1 - 3 Months

LearnKartS
Skills you'll gain: Adobe Firefly, Generative AI, Photo Editing, Multimedia, Prompt Engineering, Content Creation, ChatGPT, Marketing Materials, Online Advertising, Digital Media Strategy, Video Editing, Logo Design, Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Project Finance, Financial Modeling, Feasibility Studies, Project Risk Management, Risk Management, Risk Analysis, Financial Analysis, Stakeholder Communications, Capital Budgeting, Business Risk Management, Cost Estimation, Financial Forecasting, Finance, Return On Investment, Business Valuation, Cash Flow Forecasting
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Growth Strategies, Entrepreneurship, Performance Measurement, Key Performance Indicators (KPIs), Business Development, Go To Market Strategy, Sales Management, Product Management, Sales Strategy, Product Development, Operational Efficiency, Business Strategies, Business Process, Business Strategy, Price Negotiation, Customer Acquisition Management, Investments, Leadership and Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Virtual Teams, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Team Management, Teamwork, Negotiation, Communication Strategies, Leadership and Management, Diversity Awareness, Conflict Management, Business Leadership, Leadership, Communication, Non-Verbal Communication
Build toward a degree
Beginner · Course · 1 - 4 Weeks