Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Coursera
Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Online Advertising, Marketing, Digital Advertising, Graphic Design, Content Creation, Team Oriented, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Empower School of Health
Skills you'll gain: Health Technology, Telehealth, Health Informatics, Health Systems, Health Disparities, Health Equity, Health Care, Public Health, Digital Transformation, Electronic Medical Record, Health Policy
Intermediate · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: digital literacy, Ethical Standards And Conduct
Intermediate · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Teradata SQL, Exploratory Data Analysis, SQL, Data Modeling, Database Design, Database Administration, Database Architecture and Administration, Database Management, Database Management Systems, Data Store, JSON, Data Integration, Data Architecture, Advanced Analytics, Data Warehousing, Data Cleansing, Text Mining, Data Analysis, Business Intelligence, Data-Driven Decision-Making
Beginner · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing, MarTech, Marketing Channel, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Consumer Behaviour, New Product Development, E-Commerce, Price Negotiation, Innovation
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Dartmouth College
Skills you'll gain: Digital Transformation, Customer experience improvement, Business Transformation, Business Technologies, Business Modeling, Technology Strategies, Data Ethics, AI Personalization, Internet Of Things, Emerging Technologies, Automation, Case Studies, Cloud Computing, Responsible AI, Law, Regulation, and Compliance, Business Strategy, Cybersecurity, Data-Driven Decision-Making, Business Ethics
Beginner · Course · 1 - 3 Months

Empower School of Health
Skills you'll gain: Health Informatics, Health Technology, Emerging Technologies, Digital Transformation, Health Systems, Big Data, Health Care, Robotics, Telehealth, Value-Based Care, Blockchain, Artificial Intelligence, Medical Privacy, Healthcare Ethics, Predictive Analytics, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Social Media, Social Media Campaigns, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Cyber Attacks, Data Security, Safety and Security, Cybersecurity, Computer Security Awareness Training, digital literacy, Information Systems Security, Security Strategy, Security Controls, Data Loss Prevention, Incident Response, Data Storage, Vulnerability Assessments, Patch Management
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
Beginner · Course · 1 - 4 Weeks