Digital Analytics Courses
Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.
Popular Digital Analytics Courses and Certifications
Status: NewStatus: PreviewSkills you'll gain: Data-Driven Decision-Making, Web Analytics, Performance Analysis, Operational Efficiency, Performance Measurement, Business Analytics, Business Intelligence, Analytics, Data Analysis
Status: Free TrialSkills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Predictive Modeling, Analytics, Marketing, Marketing Strategies, Customer Analysis, Digital Advertising, Marketing Channel, Data Analysis, Natural Language Processing, Automation, Data Ethics, Business Ethics, Video Production, Machine Learning
Status: Free TrialSimplilearn
Skills you'll gain: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
Status: Free TrialStatus: AI skillsGoogle
Skills you'll gain: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, R (Software), Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, LinkedIn, Object Oriented Programming (OOP), Data Structures, Interviewing Skills, Applicant Tracking Systems
Status: NewStatus: PreviewIllinois Tech
Skills you'll gain: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Earned Media, Social Media Campaigns, Social Media, Analytics, Owned Media, Digital Advertising, Performance Measurement, Mobile Banking, Data-Driven Decision-Making, Consumer Behaviour, Data Ethics, Key Performance Indicators (KPIs), Data Collection
Status: NewStatus: Free TrialSkills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation
What brings you to Coursera today?
Status: NewStatus: Free TrialSkills you'll gain: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Analytics, Marketing Automation, Spreadsheet Software, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts, Project Management Software
Status: NewStatus: Free TrialSkills you'll gain: Dashboard, Data Preprocessing, Apache Airflow, Star Schema, Data Storytelling, Process Mapping, Extract, Transform, Load, Data Transformation, SQL, Data Pipelines, JSON, Apache Kafka, Data Warehousing, Data Modeling, Pandas (Python Package), Business Intelligence, Data Validation, Data Quality, Performance Improvement, Python Programming
Status: Free TrialSkills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech
Status: NewStatus: Free TrialCoursera
Skills you'll gain: Dashboard, Data Storytelling, Heat Maps, Looker (Software), Process Mapping, Key Performance Indicators (KPIs), Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Predictive Analytics, R Programming, Python Programming
Status: NewStatus: Free TrialSkills you'll gain: Power BI, Data Modeling, Analytical Skills, Data Visualization, Data Presentation, Analysis, Business Reporting, Data Management, Data Storytelling, Microsoft Power Platform, Business Analytics, Personally Identifiable Information, Management Reporting, Real Time Data, Analytics, Visualization (Computer Graphics), Customer Analysis, Time Series Analysis and Forecasting, Marketing Analytics, Profit and Loss (P&L) Management
Status: NewStatus: Free TrialSkills you'll gain: Stakeholder Engagement, Business Metrics, Web Analytics, Business Analytics, Analytics, Key Performance Indicators (KPIs), Data Storytelling, Performance Analysis, Presentations, Stakeholder Communications, Marketing Analytics, Strategic Communication, Marketing Effectiveness
In summary, here are 10 of our most popular digital analytics courses
- Master the Basics of Digital Analytics Training: Simplilearn
- Advanced Tools for Digital Marketing Analytics: Unilever
- ROI-Driven Digital Marketing Analytics: Simplilearn
- Google Data Analytics: Google
- Social Media Marketing Analytics: Illinois Tech
- Analytics: Uncover Web Traffic Secrets: Coursera
- Digital Marketing Operations & Analytics: Coursera
- Data Pipeline Engineering & Analytics: Coursera
- Unilever Digital Marketing Analyst: Unilever
- User Retention Analytics: Coursera
