Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Skills you'll gain: Data Wrangling, Command-Line Interface, Data Transformation, Data Processing, Data Pipelines, Google Cloud Platform, Data Integration, Data Management, Database Administration
Beginner · Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Scope Management, Project Scoping, Leadership and Management, Project Management Institute (PMI) Methodology, Project Management, Meeting Facilitation, Team Leadership, Resource Management, Project Management Life Cycle, Leadership, Project Portfolio Management, Team Building, Scheduling, Project Planning, Ethical Standards And Conduct, Project Risk Management, Cost Management, Stakeholder Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Target Audience, Email Marketing, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, User Accounts, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud
Beginner · Course · 1 - 4 Weeks

University of Lausanne
Skills you'll gain: Health Policy, Public Health, Health Systems, Geographic Information Systems, Systems Thinking, Community Health, Spatial Analysis, Social Determinants Of Health, Sustainable Development, Environmental Issue, Data Collection, Machine Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI Agents, Retrieval-Augmented Generation, Prompt Engineering, Generative AI, AI Enablement, Customer Engagement, Agentic systems, Google Cloud Platform, Artificial Intelligence, Innovation, Business Strategy
Beginner · Course · 1 - 3 Months

Dartmouth College
Skills you'll gain: Simulation and Simulation Software, Digital Transformation, Systems Thinking, Complex Problem Solving, Operations Research, Predictive Analytics, Data-Driven Decision-Making, Verification And Validation, Process Optimization, Data Integration, Risk Management, Python Programming, Event-Driven Programming, Probability & Statistics, Performance Analysis
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Spatial Data Analysis, Data Import/Export, Data Visualization, Query Languages, Data Integration, Data Mapping, Big Data, Geographic Information Systems
Beginner · Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media, Social Media Marketing, Social Media Campaigns, Marketing Budgets, Advertising Campaigns, Social Media Content, Social Media Strategy, Digital Advertising, Marketing, Customer Engagement
Intermediate · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Blockchain, Cryptography, Encryption, Key Management, Cryptographic Protocols, Data Security, Security Strategy, Information Privacy, Emerging Technologies, Performance Tuning, Algorithms, Scalability
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Resource Allocation, Customer Analysis, Marketing Channel, Marketing Effectiveness, Data Modeling, Sales Strategy, Web Analytics, Big Data, Business Strategy, Marketing Strategies, Cross-Channel Marketing, Marketing Analytics, Data Management
Beginner · Course · 1 - 4 Weeks