Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: ChatGPT, Responsible AI, Technical Consulting, Business Consulting, Generative AI, Prompt Engineering Tools, AI Enablement, Business Reporting, Research Reports, Client Services, Business Process Automation, Data Analysis, Business Ethics, Innovation
Beginner · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: AI Enablement, Artificial Intelligence, Customer Analysis, Business Analytics, Business Intelligence, Image Analysis, Machine Learning, Decision Tree Learning, Virtual Environment, Big Data, Data Analysis, Supervised Learning, Classification Algorithms, Natural Language Processing, Unsupervised Learning
Beginner · Course · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Talent Pipelining, Talent Sourcing, Recruitment, Talent Acquisition, Applicant Tracking Systems, Recruitment Strategies, Talent Management, Professional Networking, Interviewing Skills, Job Analysis, Verbal Communication Skills, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Transformation, Customer Analysis, Data Analysis, Customer Data Management, MongoDB, Data Processing, Data Validation, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Development Environment
Intermediate · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Responsive Web Design, AI Personalization, Web Analytics and SEO, HTML and CSS, Web Content, Application Security, Web Servers, Cloud Hosting, Control Panels
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Sampling (Statistics), Statistical Analysis, Probability Distribution, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Correlation Analysis, Regression Analysis, R (Software), R Programming, Statistical Modeling, Statistical Inference, Probability, Big Data, Decision Tree Learning
Build toward a degree
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Model Evaluation, Google Cloud Platform, Big Data, Applied Machine Learning, Predictive Modeling, Analytics, Predictive Analytics, Machine Learning, SQL
Beginner · Project · Less Than 2 Hours

Khalifa University
Skills you'll gain: Feature Engineering, Responsible AI, Data Preprocessing, Strategic Decision-Making, Business Leadership, Data-Driven Decision-Making, Data Ethics, Business Analytics, Natural Language Processing, Large Language Modeling, Artificial Intelligence, Predictive Analytics, Advanced Analytics, Data Governance, Systems Integration, Business Ethics, Workflow Management, Applied Machine Learning, Reinforcement Learning, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Spreadsheet Software, Business Analysis, Data Manipulation, Excel Formulas, Data Analysis, Text Mining, Statistical Reporting, Data Presentation, Data Processing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, E-Commerce, Sales Management, Online Advertising, Digital Advertising, Product Knowledge, Social Media Marketing, Social Media, Product Promotion
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Query Languages, Google Cloud Platform, NoSQL, Cloud Storage, Exploratory Data Analysis, Data Import/Export, Cloud Computing, Data Analysis
Beginner · Project · Less Than 2 Hours