Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Big Data, Google Cloud Platform, Google Sheets, Data Visualization, Spreadsheet Software, Analytics, Scripting, Data Presentation, Google Workspace, Cloud API, Data Compilation
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Generative Adversarial Networks (GANs), Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), NumPy, Transfer Learning, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Artificial Intelligence, Data Preprocessing, Development Environment, Pandas (Python Package), Deep Learning, Classification And Regression Tree (CART), Artificial Neural Networks, Image Analysis, Machine Learning, Data Science
Intermediate · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, R (Software), Version Control, Data Analysis, Big Data, R Programming, General Science and Research, Git (Version Control System), Data Quality, Data Management, Technical Communication
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic Design, Storytelling, Instagram, Content Creation
Beginner · Guided Project · Less Than 2 Hours

American Psychological Association
Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistics, Statistical Analysis, Data Literacy, Statistical Visualization, Data Analysis, Graphing, Arithmetic
Beginner · Course · 1 - 3 Months

Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Online Advertising, Content Creation, Facebook, Data Import/Export, Social Media, Social Media Marketing, Business Marketing, Business Analytics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Infographics, Diagram Design, Data Visualization, Data Sharing, Graphic and Visual Design Software, Graphic Design, Business Analytics
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Web Components, Frontend Performance, Web Content Accessibility Guidelines, Hypertext Markup Language (HTML), Web Analytics and SEO, Web Design and Development, Semantic Web, Browser Compatibility, Web Applications, Web Content, Responsive Web Design
Intermediate · Course · 1 - 4 Weeks

Clemson University
Skills you'll gain: Dimensionality Reduction, Model Evaluation, Data Cleansing, Matplotlib, Regression Analysis, Unsupervised Learning, Data Science, Statistical Analysis, Anomaly Detection, Data Preprocessing, Statistical Methods, Data Analysis, Data Visualization Software, Pandas (Python Package), Exploratory Data Analysis, Machine Learning
Build toward a degree
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: R Programming, Statistical Analysis, Statistical Programming, Data Analysis, Probability, Probability Distribution, Applied Machine Learning, Probability & Statistics, Applied Mathematics, Data Science, Computational Thinking, Simulations
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Threat Management, Microsoft Azure, Cloud Security, Key Management, Data Security, Security Information and Event Management (SIEM), Data Structures, Role-Based Access Control (RBAC), Continuous Monitoring, Query Languages
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Retrieval-Augmented Generation, Embeddings, Large Language Modeling, Prompt Engineering, Data Visualization, Generative AI, Vector Databases, Text Mining, Data Processing
Intermediate · Course · 1 - 3 Months