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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Coursera

    Facebook Strategy: Effective Content

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Social Media, Content Marketing, Customer Insights, Target Market, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    كيفية استعمال سيرفي مونكي للشركات الصغيرة

    Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Analysis, Small Business Accounting, Social Media, Business, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

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    Institut Mines-Télécom

    Digital Intelligence for the Common Good

    Skills you'll gain: digital literacy, Digital Communications, Emerging Technologies, Digital Transformation, Safety and Security, Persona (User Experience), Cyber Governance, Technology Strategies, Law, Regulation, and Compliance, Empathy & Emotional Intelligence, Cultural Diversity, Innovation

    Beginner · Course · 1 - 3 Months

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    Microsoft

    Advanced Data Applications and Integration

    Skills you'll gain: Rmarkdown, Web Scraping, Geospatial Information and Technology, Microsoft Azure, Cloud Storage, Geospatial Mapping, Interactive Data Visualization, R Programming, Data Collection, Data Manipulation, Data Science, Data Integration, Data Analysis, Application Programming Interface (API)

    Beginner · Course · 1 - 3 Months

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    Salesforce

    Impulsa la productividad mediante la pila de tecnología

    Skills you'll gain: Customer Relationship Management, Sales Development, Technical Sales, Salesforce, Sales Prospecting, Sales, Lead Generation, Sales Strategy, Business Software, Productivity Software, Social Media, LinkedIn, Video Production

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Éthique, culture et perspectives mondiales

    Skills you'll gain: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies

    Beginner · Course · 1 - 3 Months

  • Status: Free
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    Coursera

    Routines in SQL: Stored procedures in SQL Server

    Skills you'll gain: Stored Procedure, Microsoft SQL Servers, Transact-SQL, SQL, Database Development, Procedure Development, Database Management Systems, Query Languages

    Intermediate · Guided Project · Less Than 2 Hours

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    Packt

    Intermediate Python – Libraries, Tools & Practical Projects

    Skills you'll gain: NumPy, Pandas (Python Package), Image Analysis, Data Manipulation, Matplotlib, Computer Vision, Data Analysis, Interactive Data Visualization, Python Programming, Data Visualization, JSON, Dashboard, Data Visualization Software, Jupyter, Web Applications

    Intermediate · Course · 1 - 3 Months

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Data Ethics, Generative AI, Employee Retention, Responsible AI, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

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    Dell

    Dell Technologies Establishing Your Sales Strategy

    Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Sales Strategy, Sales Presentation, Data Centers, Customer Insights, Interviewing Skills, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Logistic Regression Fundamentals: Analyze & Predict

    Skills you'll gain: Model Evaluation, Logistic Regression, SAS (Software), Predictive Modeling, Regression Analysis, Predictive Analytics, Feature Engineering, Analytics, Statistical Methods, Data Transformation, Statistical Modeling, Statistical Analysis, Business Analytics, Estimation, Probability

    Mixed · Course · 1 - 4 Weeks

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    Red Hat

    Python Programming with Red Hat

    Skills you'll gain: Object Oriented Programming (OOP), JSON, Python Programming, Debugging, Data Structures, Red Hat Enterprise Linux, Computer Programming, Statistical Programming, Web Development, Scripting, Scripting Languages, Development Environment, Text Mining, Software Installation

    Intermediate · Course · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Facebook Strategy: Effective Content: Coursera
  • كيفية استعمال سيرفي مونكي للشركات الصغيرة: Coursera
  • Digital Intelligence for the Common Good: Institut Mines-Télécom
  • Advanced Data Applications and Integration: Microsoft
  • Impulsa la productividad mediante la pila de tecnología: Salesforce
  • Éthique, culture et perspectives mondiales: University of Illinois Urbana-Champaign
  • Routines in SQL: Stored procedures in SQL Server: Coursera
  • Intermediate Python – Libraries, Tools & Practical Projects: Packt
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Dell Technologies Establishing Your Sales Strategy: Dell

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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