Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Marketing Design, Customer Engagement, Content Marketing, Target Audience, Digital Marketing, Marketing Strategies, Trend Analysis, Social Media Strategy, Customer Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing
Beginner · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Consumer Behaviour, Market Research, Magnetic Resonance Imaging, Marketing, Neurology, Science and Research, Experimentation, Research Methodologies, Research Design, Data Collection, Psychology
Beginner · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Verbal Communication Skills, Writing, Salesforce, Productivity, Cold Calling, Sales Prospecting, Growth Mindedness, Enthusiasm, Cultural Responsiveness, Cultural Diversity, Active Listening, Interviewing Skills, Professional Development, Sales
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Splunk, Pivot Tables And Charts, Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Taxonomy, Data Integration, Workflow Management, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling
Mixed · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Retail Management, Marketing Channel, Supply Chain Planning, Retail Sales, Merchandise Displays, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Growth Strategies, Customer experience improvement, Consumer Behaviour, Digital Transformation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Matplotlib, Scientific Visualization, Data Storytelling, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Data Structures, Heat Maps, Data Manipulation, Pandas (Python Package), NumPy, Data Transformation, Exploratory Data Analysis, Data Cleansing, Data Processing, Data Mapping, Data Import/Export, Python Programming, Object Oriented Programming (OOP)
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, PyTorch (Machine Learning Library), LLM Application, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Data Pipelines, Text Mining, Data Ethics, Artificial Intelligence, Deep Learning, Performance Tuning, Applied Machine Learning, Data Processing, Artificial Neural Networks, Reinforcement Learning, Document Management, Database Management Systems, Data Storage Technologies
Intermediate · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Data-Driven Decision-Making, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Real Time Data, Augmented and Virtual Reality (AR/VR), Forecasting, Content Management, Media Relations, Artificial Intelligence, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Dashboard, Business Intelligence, Scatter Plots, Data Visualization Software, Data-Driven Decision-Making, Software Installation, Training Programs, Real Time Data, Case Studies, Data Processing, Event Monitoring, Transaction Processing, System Configuration, Statistical Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Supervised Learning, Generative Model Architectures, AWS SageMaker, Unsupervised Learning, Large Language Modeling, Time Series Analysis and Forecasting, LLM Application, Applied Machine Learning, Feature Engineering, Exploratory Data Analysis, Deep Learning, A/B Testing, Python Programming, Machine Learning, Data Analysis, Data Processing, AWS CloudFormation, AI Personalization, Network Architecture
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Email Security, File Management, Control Panels, Web Analytics and SEO, MySQL, Apache, Cloud Hosting, Public Key Infrastructure, User Accounts, Data Security, Encryption, Database Management, Web Servers, Email Automation, System Configuration, PHP (Scripting Language), Server Administration, Performance Tuning, Servers, Content Management
Beginner · Specialization · 1 - 3 Months