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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    D

    DeepLearning.AI

    AI for Medical Diagnosis

    Skills you'll gain: Model Evaluation, Data Preprocessing, Convolutional Neural Networks, Image Analysis, Diagnostic Radiology, Predictive Modeling, Risk Modeling, Model Training, Statistical Machine Learning, Artificial Intelligence, Predictive Analytics, Applied Machine Learning, Medical Imaging, Machine Learning Methods, Computer Vision, Deep Learning, Natural Language Processing, Machine Learning, Radiology, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
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    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Business Finance and Data Analysis Fundamentals

    Skills you'll gain: Capital Budgeting, Financial Statements, Cash Flows, Probability & Statistics, Accounting, Bookkeeping, Finance, Financial Statement Analysis, Microsoft Excel, Descriptive Statistics, Box Plots, Fiscal Management, Statistical Methods, Probability Distribution, Financial Accounting, Income Statement, Statistical Visualization, Data Visualization, Financial Analysis, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Competitive Messaging & Content

    Skills you'll gain: Prompt Engineering, Competitive Analysis, Product Marketing, Prompt Engineering Tools, Content Strategy, Keyword Research, Content Marketing, Content Creation, Product Strategy, Content Optimization, Content Development and Management, Competitive Intelligence, Market Analysis, Search Engine Optimization, Go To Market Strategy, Market Intelligence, Target Audience, Company, Product, and Service Knowledge, Generative AI Agents, Value Propositions

    Intermediate · Course · 1 - 3 Months

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    Sage Publications

    Foundations of Sales and Consumer Behavior

    Beginner · Course · 1 - 3 Months

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    New
    Status: Free Trial
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    J

    John Wiley & Sons

    Nonprofit Operations: Finance, Technology & Fundraising

    Skills you'll gain: Non-Profit Accounting, Fundraising, Fundraising and Crowdsourcing, Grant Writing, Customer Relationship Management, Technology Strategies, Program Evaluation, Fiscal Management, Business Operations, Grant Applications, Customer Relationship Management (CRM) Software, Financial Statement Analysis, Web Design and Development, Performance Measurement, Operations Management, Financial Statements, Operations, Social Impact, Business, Finance

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    M

    Microsoft

    Microsoft Purpose Driven Leadership

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Responsible AI, Strategic Leadership, Sustainability Reporting, Leadership and Management, Sustainability Standards, Smart Goals, Team Leadership, Key Performance Indicators (KPIs), Goal-Oriented, Strategic Communication, Analytics, Communication Planning, Power BI, Decision Making, Microsoft Copilot, Communication Strategies, Decision Tree Learning, Communication

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Data Analyst Capstone Project

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Interactive Data Visualization, Statistical Visualization, Scientific Visualization, Data Presentation, IBM Cognos Analytics, Data Storytelling, Data Analysis, Dashboard Creation, Data Visualization Software, Dashboard, Jupyter, Statistical Reporting, Scatter Plots, Analytics, Box Plots, Looker (Software), Data Wrangling, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
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    1.3K reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business, Economics, Policy, and Social Studies, Business Operations, Revenue Management, Consumer Behaviour, Social Studies, Operations, Political Sciences, Social Sciences, Business Strategy, Public Policies, Competitive Analysis, Market Analysis, Socioeconomics

    4.8
    Rating, 4.8 out of 5 stars
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    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    E

    EDUCBA

    Communication Planning and Strategy

    Skills you'll gain: Communication Planning, Strategic Communication, Planning, Communication Strategies, Media Strategy, Strategic Planning, Media Planning, Stakeholder Communications, Media and Communications, Project Planning, Network Planning And Design, Communication Systems, Program Evaluation, Communication, Integrated Marketing Communications, Systems Development, Analysis, Influencing, Systems Design, Environment

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, New Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Planning, Product Requirements, Agile Product Development, AI Product Strategy, Cross-Functional Collaboration, Product Strategy, Market Analysis, Business Research, Compliance Management, Competitive Analysis, Cross-Functional Team Leadership, Enterprise Security, Agile Methodology

    4.5
    Rating, 4.5 out of 5 stars
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    318 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Technical Analysis: Fibonacci and Trading Signals

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Data, Trend Analysis, Market Dynamics, Financial Market, Securities Trading, Market Opportunities, Market Analysis, Financial Forecasting, Analysis, Course Development, Probability

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Data Analysis Using Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Graphing, Spreadsheet Software, Excel Formulas, Data Analysis, Histogram, Scatter Plots, Data Visualization Software, Data Presentation, Data Manipulation, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Mixed · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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