Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Skills you'll gain: Excel Formulas, Google Sheets, Service Level, Spreadsheet Software, Customer Data Management, Customer Support, Google Workspace, Productivity Software, Data Entry, Customer Service, Data Validation, Customer Analysis, Data Analysis, Data Integration, Organizational Skills, Data Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Engagement, Customer Retention, Campaign Management, Cross-Channel Marketing, Personalized Campaigns, Driving engagement, Marketing Analytics, AI Personalization, Campaign Planning, Advertising Campaigns, Promotions and Campaigns, Brand Marketing, Email Marketing, Digital Marketing Campaigns, Digital Brand Strategy, Marketing, Digital Marketing Tools, Digital Marketing, Analytics, Business Reporting
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: Data Storytelling, Data Presentation, Technical Communication, People Analytics, Presentations, Report Writing, Stakeholder Communications, Oral Expression, Strategic Communication, Anthropic Claude, Target Audience, Prompt Engineering Tools, Communication, ChatGPT, Business Communication, Concision, Verification And Validation, Analysis, Business Writing, Business Continuity Planning
Beginner · Course · 1 - 4 Weeks

Harvard Business School Online
Skills you'll gain: Value Propositions, Customer experience strategy (CX), Business Strategy, Strategic Thinking, Customer Retention, Customer Analysis, Strategic Marketing, Corporate Strategy, Customer Insights, Cost Benefit Analysis, Revenue Management, Return On Investment, Consumer Behaviour, Branding, Customer experience improvement, Supplier Relationship Management, Financial Analysis, Business Analysis, Market Dynamics, Competitive Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: AI Integrations, AI Enablement, Prompt Engineering, AI literacy, AI Workflows, Artificial Intelligence, Automation, Model Optimization, Operational Analysis, Configuration Management, Model Evaluation, Software Documentation, Productivity
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Customer Service, Client Support, Customer and Client Support, Customer Support, Client Services, Customer Retention, Customer Relationship Building, Social Media Management, Customer Inquiries, Customer Engagement, Service Management, Customer experience improvement, Customer Complaint Resolution, Personalized Service, Service Recovery, Active Listening
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Engagement, Customer Relationship Building, Customer Service, Customer Advocacy, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Workflow Management, AI Workflows, Decision Intelligence, AI Enablement, AI Integrations, Project Management Software, Productivity Software, Automation, Project Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, New Product Development, Product Development, Customer Insights, Process Development, Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Marketing Psychology
Beginner · Course · 1 - 4 Weeks

CVS Health
Skills you'll gain: Cashiering, Transaction Processing, Retail Sales, Retail Store Operations, Team Oriented, Customer Inquiries, Customer Service, Data Entry, Cash Handling, Customer Relationship Building, Point of Sale, E-Commerce, Customer Data Management, Accident Reporting, Payment Systems, Cross-Functional Collaboration, Payment Processing and Collection, Record Keeping, Time Management, Social Media
Beginner · Course · 1 - 3 Months

Skills you'll gain: Customer Relationship Building, Brand Loyalty, Relationship Management, User Feedback, Personalized Campaigns
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support
Beginner · Guided Project · Less Than 2 Hours