• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Segmentation

Customer Segmentation Courses

Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Popular Customer Segmentation Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Customer Identification Program - US

    Skills you'll gain: Compliance Training, Financial Industry Regulatory Authorities, Regulatory Compliance, Financial Regulation, Personally Identifiable Information, Workflow Management, Fraud detection, Financial Controls, Standard Operating Procedure, Event Monitoring, Data Validation, Financial Systems, Data Collection, Finance

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    CVS Health Retail Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Greeting Customers, Customer Service, Cashiering, Empathy, Cross Selling, Retail Sales, Call Center Experience, Customer Support, Transaction Processing, Selling Techniques, Upselling, Retail Store Operations, Customer Complaint Resolution, Product Knowledge, Team Oriented, Conflict Management, Communication, Time Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    479 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • S

    Samsung

    Samsung Customer Care Essentials

    Skills you'll gain: Help Desk Support, Technical Support, Technical Support and Services, Hardware Troubleshooting, Customer Service, Product Support, Customer Support, Insurance and Warranty Claims Processing, Problem Solving, Company, Product, and Service Knowledge, Android (Operating System), Product Knowledge, Active Listening, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    376 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Databases, Operating System Administration, Database Administration, Routing Protocols, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Web Design and Development, Cascading Style Sheets (CSS), Scripting Languages, Web Development, Data Structures, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    391 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SAP

    SAP Customer Engagement and Discovery

    Skills you'll gain: Stakeholder Engagement, Journey Mapping, Stakeholder Management, Customer Engagement, Consultative Approaches, Stakeholder Communications, Agile Methodology, Stakeholder Analysis, Requirements Elicitation, SAP Applications, Customer Analysis, Technical Consulting, Customer Insights, Consulting, Process Analysis, Business Analysis, Analysis, Project Management, Verbal Strategic Communication, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Support, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Sales Process, Relationship Management, Customer Analysis, Customer Insights, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    Interplay Learning

    Customer Service for Trades

    Skills you'll gain: Customer experience improvement, Verbal Communication Skills, User Feedback, Customer Service, Consultative Approaches, Active Listening, Customer Relationship Building, Expectation Management, Communication, Professionalism, Customer Complaint Resolution, Trustworthiness, Rapport Building, Problem Solving, Professional Development, Composure, Non-Verbal Communication, Maintenance, Repair, and Facility Services, Facility Repair And Maintenance, HVAC

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing Effectiveness, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Business Software, Customer Communications Management, Sales Pipelines, Dashboard, Account Management, Data Management, Customer Service, Marketing, Sales Operations, Team Building

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, Relationship Management, Customer and Client Support, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Service, Customer Relationship Building, Customer Engagement, Web Analytics, Digital Marketing, Product Improvement, Customer Analysis, Digital Analysis, Digital Marketing Tools, Performance Analysis, Portfolio Management, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Customer Analysis, Persona Development, Customer Relationship Management, Customer Insights, Target Audience, Target Market, Marketing Strategies, Marketing Planning, Consumer Behaviour, Social Media, Product Knowledge, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…151617…265

In summary, here are 10 of our most popular customer segmentation courses

  • Customer Identification Program - US: SkillUp
  • CVS Health Retail Customer Service: CVS Health
  • Samsung Customer Care Essentials: Samsung
  • Customer Value in Pricing Strategy: University of Virginia
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
  • SAP Customer Engagement and Discovery: SAP
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • Customer Service for Trades: Interplay Learning
  • Fundamentals of Customer Acquisition Management: Coursera
  • Introduction to CRM with HubSpot: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok