Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Microsoft
Skills you'll gain: Microsoft Copilot, Microsoft 365, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, Sales Process, Customer Service, Business Metrics, Return On Investment, Automation, Compliance Management, Responsible AI, Natural Language Processing, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Collaborative Software, Design Software, Content Creation, User Accounts, Computer Literacy, Marketing
Beginner · Guided Project · Less Than 2 Hours
EDUCBA
Skills you'll gain: Splunk, Security Information and Event Management (SIEM), Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Dashboard, Incident Response, Threat Detection, User Accounts, Data Transformation, Cybersecurity, Machine Learning, Systems Administration, Performance Tuning, Data Visualization, Event Monitoring, Continuous Monitoring, Data Manipulation, Data Analysis, Statistical Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Open Web Application Security Project (OWASP), Vulnerability Scanning, Proxy Servers, Security Testing, Penetration Testing, Vulnerability Assessments, Web Scraping, Web Applications
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Graphic and Visual Design, Color Theory, Creativity, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Parent Communication, Student Engagement, Student Support and Services, Teaching, Instructional Strategies, Curriculum Planning, Pedagogy, Learning Management Systems, Community Development, Instructional Design, Classroom Management, Virtual Teams, Education Software and Technology, Motivational Skills, Differentiated Instruction, Blended Learning, Relationship Building, Communication Strategies, Constructive Feedback, Content Creation
Mixed · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Marketing Effectiveness, Communication Strategies, New Business Development, Business Development, Social Sciences, Entrepreneurship, Program Evaluation, Innovation, Franchising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Promotional Materials, Graphic Design, Organizational Skills, Marketing, Design Elements And Principles, Branding
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, Deep Learning, Unsupervised Learning, Natural Language Processing, Responsible AI, Time Series Analysis and Forecasting, Data Visualization, Supervised Learning, Image Analysis, Machine Learning, Text Mining, Computer Vision, Data Processing, Artificial Intelligence, Scatter Plots, Data Visualization Software, PyTorch (Machine Learning Library), Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Business Strategies, Marketing, Leadership, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Organizational Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Customer Insights, Corporate Strategy, Financial Analysis, Financial Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Encryption, Cybersecurity, Cyber Attacks, Threat Management, Authentications, Security Strategy, Threat Detection, Network Security, Authorization (Computing), Cryptography, Data Security, Active Directory, Identity and Access Management, Firewall, Multi-Factor Authentication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Working Capital, Cash Flows, Spreadsheet Software, Income Statement, Financial Analysis, Financial Accounting, Revenue Recognition, Business Valuation, Generally Accepted Accounting Principles (GAAP), Business Reporting, Balance Sheet, Data Visualization, Capital Expenditure, Accounts Receivable, Financial Modeling, Finance, Corporate Finance
Beginner · Specialization · 3 - 6 Months