• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    SIEM Splunk Hands-On Guide

    Skills you'll gain: Splunk, Security Information and Event Management (SIEM), Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Dashboard, Incident Response, Threat Detection, User Accounts, Data Transformation, Cybersecurity, Machine Learning, Systems Administration, Performance Tuning, Data Visualization, Event Monitoring, Continuous Monitoring, Data Manipulation, Data Analysis, Statistical Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    388 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Geospatial Techniques for Engineers

    Skills you'll gain: Geospatial Information and Technology, Spatial Analysis, GIS Software, Spatial Data Analysis, Geographic Information Systems, Geospatial Mapping, Construction Engineering, Database Management, Construction, Construction Management, ArcGIS, Global Positioning Systems, Visualization (Computer Graphics), Decision Support Systems, Building Information Modeling, As-Built Drawings, Survey Creation, AutoCAD Civil 3D, Data Manipulation, Network Analysis

    4.1
    Rating, 4.1 out of 5 stars
    ·
    51 reviews

    Advanced · Specialization · 3 - 6 Months

  • C

    Coursera

    Créer un logo professionnel avec Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Graphic and Visual Design, Color Theory, Creativity, User Accounts, Digital Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Advanced Instructional Strategies in the Virtual Classroom

    Skills you'll gain: Parent Communication, Student Engagement, Student Support and Services, Teaching, Instructional Strategies, Curriculum Planning, Pedagogy, Learning Management Systems, Community Development, Instructional Design, Classroom Management, Virtual Teams, Education Software and Technology, Motivational Skills, Differentiated Instruction, Blended Learning, Relationship Building, Communication Strategies, Constructive Feedback, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    580 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Introduction to SIEM (Splunk)

    Skills you'll gain: Security Information and Event Management (SIEM), Splunk, Threat Detection, System Monitoring, Cybersecurity, Event Monitoring, Continuous Monitoring, Incident Response, Data Analysis Software, Data Management, Real Time Data, Data Storage, Configuration Management, Software Installation, User Interface (UI)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    219 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity Identity and Access Solutions using Azure AD

    Skills you'll gain: Azure Active Directory, Authentications, Identity and Access Management, Authorization (Computing), Active Directory, Role-Based Access Control (RBAC), Multi-Factor Authentication, Microsoft Azure, Single Sign-On (SSO), Software As A Service, User Accounts, Cloud Services, Enterprise Security

    4.5
    Rating, 4.5 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Создаем контентный календарь для твитов

    Skills you'll gain: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The University of Sydney

    Easing the burden of obesity, diabetes and cardiovascular disease

    Skills you'll gain: Chronic Diseases, Social Determinants Of Health, Systems Thinking, Epidemiology, Public Health and Disease Prevention, Public Health, Health Care, Preventative Care, Socioeconomics, Health Policy, Medical Science and Research, Nutrition and Diet, Biology, Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    173 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer une présentation de marché cible avec Canva

    Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Basics of Air Conditioning & Heat Load Calculation

    Skills you'll gain: HVAC, Building Services Engineering, Thermal Management, Mechanical Engineering, Engineering Calculations, Energy and Utilities, Estimation, Environmental Issue

    4.4
    Rating, 4.4 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Managing Stress and Time

    Skills you'll gain: Stress Management, Time Management, Organizational Skills, Personal Development, Emotional Intelligence, Self-Awareness, Prioritization, Productivity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    67 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Voice of the Customer (VoC): Enhancing Experiences

    Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing fundamentals

marketing mix fundamentals
social media and digital marketing fundamentals
fundamentals of digital marketing
fundamentals of marketing strategy
marketing fundamentals and strategy case studies
marketing fundamentals mastery: apply, analyze & evaluate
fundamentals of sales and marketing, with goldman sachs 10,000 women
1…177178179…348

In summary, here are 10 of our most popular marketing fundamentals courses

  • SIEM Splunk Hands-On Guide: EDUCBA
  • Geospatial Techniques for Engineers: L&T EduTech
  • Créer un logo professionnel avec Canva: Coursera
  • Advanced Instructional Strategies in the Virtual Classroom: University of California, Irvine
  • Introduction to SIEM (Splunk): EDUCBA
  • Cybersecurity Identity and Access Solutions using Azure AD: Microsoft
  • Создаем контентный календарь для твитов: Coursera
  • Easing the burden of obesity, diabetes and cardiovascular disease: The University of Sydney
  • Créer une présentation de marché cible avec Canva: Coursera
  • Basics of Air Conditioning & Heat Load Calculation: L&T EduTech

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok