Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Michigan State University
Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting
Mixed · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Responsible AI, Auditing, Compliance Auditing, AI Security, Risk Analysis, Risk Management, Artificial Intelligence, Risk Mitigation, Business Transformation, Machine Learning Methods
Intermediate · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: AI Enablement, Responsible AI, Return On Investment, Data Strategy, Business Leadership, Generative AI, Business Strategy, Scalability, Compliance Management, Data-Driven Decision-Making, Artificial Intelligence, Marketing Automation, Human Resources, Solution Design, Information Technology Operations
Beginner · Course · 1 - 4 Weeks

University of Oxford
Skills you'll gain: Social Impact, Design Thinking, Innovation, Community Development, Organizational Strategy, Brainstorming, Strategic Leadership, Human Centered Design, Research and Design, Stakeholder Analysis, Team Building, Growth Strategies, Risk Management, Marketing Strategies, Competitive Analysis, Customer Analysis, Financial Modeling, Quality Assurance
Mixed · Course · 1 - 3 Months
Vanderbilt University
Skills you'll gain: AI Enablement, Agentic systems, Workforce Management, Scalability, Workforce Planning, Solution Design
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Social Media Content, Search Engine Optimization, Social Media Strategy, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Storytelling, Instagram, Key Performance Indicators (KPIs), Customer Engagement
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Strategic Communication, Marketing Communications, Marketing Strategies, Marketing Channel, Digital Marketing, Marketing, Integrated Marketing Communications, Advertising, Media Planning, Market Research, Social Media, Emerging Technologies, Presentations
Build toward a degree
Beginner · Course · 1 - 4 Weeks
Starweaver
Skills you'll gain: AI Enablement, Responsible AI, Technology Roadmaps, AI Product Strategy, Business Strategy, Strategic Leadership, Strategic Thinking, Organizational Strategy, Innovation, Organizational Leadership, Scalability, Business Transformation, Business Priorities, Leadership, Artificial Intelligence, Culture Transformation, Return On Investment, Business Metrics, Cross-Functional Collaboration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Marketing Effectiveness, Marketing Analytics, Performance Reporting, Marketing Channel, Cross-Channel Marketing, Generative AI, Microsoft 365, Customer Analysis, Market Research, Artificial Intelligence, Customer experience improvement, Customer Retention
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Enablement, Responsible AI, Generative AI, Organizational Strategy, Strategic Leadership, Business Strategy, Artificial Intelligence, Governance, Regulation and Legal Compliance, Innovation, Operational Efficiency, Performance Improvement
Intermediate · Course · 1 - 4 Weeks

Goldman Sachs
Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Design, Innovation, Focus Group, Market Analysis, Business Development, Product Testing, Logistics
Mixed · Course · 1 - 4 Weeks