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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Psychology in the Age of GenAI: The Human Mind and Behavior

    Skills you'll gain: Empathy, ChatGPT, Active Listening, Decision Making, Data Ethics, Stress Management, Mindfulness, Consumer Behaviour, Responsible AI, Emotional Intelligence, Goal Setting, Prompt Engineering, Health And Wellness Coaching, Human Computer Interaction, Artificial Intelligence, Critical Thinking, Data Analysis, Communication, Psychology, Generative AI

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Statistical Methods, Combinatorics, Bayesian Network, Applied Machine Learning, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Probability Distribution, Probability & Statistics, Bayesian Statistics, Social Network Analysis, Simulations, Statistical Software

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Conceptual Design, Prototyping, Market Research, Design and Product, Ideation, Agile Product Development, Target Market, Target Audience, Customer Analysis, Product Requirements, Wireframing, Market Opportunities, Market Analysis, Customer Insights

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Data Visualization with Plotly Express

    Skills you'll gain: Plotly, Interactive Data Visualization, Plot (Graphics), Data Visualization Software, Ggplot2, Exploratory Data Analysis, Data Analysis, Python Programming, Data Science, Machine Learning

    ★ 4.7 (269) · Intermediate · Guided Project · Less Than 2 Hours

  • O

    O.P. Jindal Global University

    Business Economics

    Skills you'll gain: International Finance, Game Theory, Business Ethics, Production Process, Business, Cost Accounting, Economic Development, Sustainable Business, Corporate Sustainability, Market Analysis, Business Management, Financial Systems, Revenue Management, Economics, Policy, and Social Studies, Strategic Decision-Making

    Beginner · Course · 3 - 6 Months

  • S

    SAS

    Preparing for the SAS Programming Certification Exam

    Skills you'll gain: Data Manipulation, Data Access, Data Import/Export, SAS (Software), Microsoft Excel, Data Processing, Data Analysis, Statistical Programming, Data Transformation, Data Preprocessing, Debugging

    ★ 4.8 (140) · Intermediate · Course · 1 - 3 Months

  • L

    LearnQuest

    Build AI Apps with No-Code Tools

    Skills you'll gain: Dashboard Creation, Data Ethics, Predictive Modeling, No-Code Development, Model Deployment, Data Visualization, Data Presentation, Responsible AI, Data-Driven Decision-Making, Interactive Data Visualization, Advanced Analytics, Product Improvement, Business Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Data Cleansing, Data Preprocessing, Business Metrics, Predictive Analytics, Data Architecture

    Beginner · Specialization · 1 - 3 Months

  • W

    Workday

    Workday Financial Management for Business Users

    Skills you'll gain: People Analytics, Accounts Payable and Receivable, Accounts Payable, Workday (Software), Accounts Receivable, Spreadsheet Software, Accounting Software, Ledgers (Accounting), Accounting and Finance Software, Accounting Systems, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Human Resources Software, Workforce Planning, Business Process, Finance

    ★ 4.5 (6) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    AI-Powered Data Analysis: A Practical Introduction

    Skills you'll gain: Data Wrangling, Analytical Skills, Data Analysis, Data Cleansing, Data Literacy, AI literacy, Generative AI, ChatGPT, Prompt Engineering Tools, Version Control, Data Visualization Software, Statistical Analysis, Data Collection, Data Management, GitHub, Technical Support

    ★ 4.5 (23) · Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Relações Internacionais

    Skills you'll gain: International Finance, International Relations, Tax Laws, Tax, Export Control, Global Marketing, Economics, Go To Market Strategy, Market Opportunities, Economic Development, Business Strategy

    ★ 4.8 (55) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Career Development: AI SEO & GEO Visibility

    Skills you'll gain: Interviewing Skills, Search Engine Optimization, Generative Engine Optimization (GEO), Data-Driven Marketing, Oral Expression, Marketing, Decision Making, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Verbal Communication Skills, Data-Driven Decision-Making, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI for Human Resources

    Skills you'll gain: Human Resources Software, HR Tech, Workforce Planning, Human Resources Management and Planning, Human Resources, People Analytics, Employee Engagement, Human Resource Strategy, Workforce Management, Human Capital, Data Ethics, Human Resource Management, Recruitment, Workforce Development, Talent Recruitment, AI Enablement, Recruitment Strategies, Talent Management, Artificial Intelligence, Decision Making

    Beginner · Course · 1 - 3 Months

1…279280281…493

In summary, here are 10 of our most popular marketing analytics courses

  • Psychology in the Age of GenAI: The Human Mind and Behavior: Coursera
  • Statistical Methods for Computer Science: Johns Hopkins University
  • Managing the New Product Development Process: University of Colorado Boulder
  • Data Visualization with Plotly Express: Coursera
  • Business Economics: O.P. Jindal Global University
  • Preparing for the SAS Programming Certification Exam : SAS
  • Build AI Apps with No-Code Tools: LearnQuest
  • Workday Financial Management for Business Users: Workday
  • AI-Powered Data Analysis: A Practical Introduction: University of Michigan
  • Relações Internacionais: Fundação Instituto de Administração

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