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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • D

    Dubai College of Tourism

    Introduction to Restaurant Revenue Management

    Skills you'll gain: Revenue Management, Restaurant Operation, Restaurant Management, Demand Planning, Forecasting, Hotel And Restaurant Management, Key Performance Indicators (KPIs), Hospitality Management, Customer Demand Planning, Revenue Forecasting, Hospitality and Food Services, Trend Analysis, Hospitality, Performance Analysis, Financial Forecasting, Team Building, Team Management, Data Analysis, Performance Metric, Performance Measurement

    ★ 4.9 (14) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design a Professional Business card with QR code using Canva

    Skills you'll gain: Barcoding, LinkedIn, No-Code Development, Facebook, Cloud Applications, Social Media, Shared Media, Content Creation

    ★ 4.8 (119) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Primeros Pasos en Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Graphic and Visual Design, Design, Collaborative Software, Design Software, Content Creation, Google Workspace, User Accounts, Marketing

    ★ 4.8 (25) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Tableau Public for Beginners: Data Visualization Basics

    Skills you'll gain: Dashboard, Dashboard Creation, Data Presentation, Tableau Software, Data Visualization Software, Data Literacy, Descriptive Analytics, Data Import/Export

    ★ 3.8 (9) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Video Content Creation in Canva

    Skills you'll gain: Video Editing, Canva (Software), Video Production, Photo/Video Production and Technology, Marketing Materials, Post-Production, Visual Storytelling, Content Creation, Digital Content, Animations, Multimedia, Content Optimization, Storytelling, Typography, Branding, Driving engagement

    ★ 4.3 (6) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build your first Machine Learning Pipeline using Dataiku

    Skills you'll gain: Model Training, Data Import/Export, Model Evaluation, No-Code Development, Exploratory Data Analysis, Predictive Modeling, Applied Machine Learning, Data Pipelines, Machine Learning Software, Data Preprocessing, Data Analysis, Machine Learning, Predictive Analytics

    ★ 4.5 (61) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Read GA4 Traffic

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Case Studies, Data Literacy, Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Aprende a administrar contenido en Facebook Creator Studio

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Analytics, Social Media Content, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Content Strategy, Content Marketing, Dashboard, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Cross Functional Collaboration

    Skills you'll gain: Constructive Feedback, Team Collaboration, Supervision, Team Management, Critical Thinking and Problem Solving, Internal Communications, Analytical Skills, Communication Strategies

    ★ 4.7 (124) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Combining and Analyzing Complex Data

    Skills you'll gain: Statistical Analysis, Data Analysis Software, Statistical Software, Statistical Programming, STATA (Software), R (Software), Data Integration, Data Ethics, Stata, R Programming, Sampling (Statistics), Statistical Modeling, Descriptive Statistics, Regression Analysis, Logistic Regression, Informed Consent

    ★ 4.2 (70) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Strategic Sourcing & Supplier Selection

    Skills you'll gain: Strategic Sourcing, Supplier Management, Supplier Risk Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Supplier Relationship Management, Procurement, Cost Benefit Analysis, Financial Modeling, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Process Improvement, Spreadsheet Software, Business Communication, Data Analysis

    ★ 4.2 (6) · Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    RStudio for Six Sigma - Basic Descriptive Statistics

    Skills you'll gain: Sampling (Statistics), Plot (Graphics), Statistical Methods, Descriptive Statistics, Statistical Visualization, Data Import/Export, Pareto Chart, Histogram, Statistical Programming, Descriptive Analytics, Statistical Analysis, R (Software), Box Plots, R Programming, Data Synthesis, Probability Distribution, Probability & Statistics, Exploratory Data Analysis, Statistics, Data Science

    ★ 4.6 (68) · Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Restaurant Revenue Management : Dubai College of Tourism
  • Design a Professional Business card with QR code using Canva: Coursera
  • Primeros Pasos en Canva: Coursera
  • Tableau Public for Beginners: Data Visualization Basics: Coursera
  • Video Content Creation in Canva: Coursera
  • Build your first Machine Learning Pipeline using Dataiku : Coursera
  • Read GA4 Traffic: Coursera
  • Aprende a administrar contenido en Facebook Creator Studio: Coursera
  • Cross Functional Collaboration : Starweaver
  • Combining and Analyzing Complex Data: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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