Competitive strategy courses can help you learn market positioning, competitive analysis, value proposition development, and strategic planning. You can build skills in identifying industry trends, assessing competitor strengths and weaknesses, and crafting effective business strategies. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and business model canvases, that support evaluating market dynamics and shaping strategic decisions.

University of Michigan
Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Arbitration, Communication, Conflict Management, Interpersonal Communications, Planning, Decision Making, Business Ethics
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Jira (Software), Agile Project Management, Backlogs, Kanban Principles, Collaborative Software, Project Management Software, User Story, Project Management, Project Coordination, Agile Methodology, Work Breakdown Structure, Issue Tracking, Organizational Skills, Workflow Management, Prioritization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Acceptance Testing (UAT), Product Requirements, LLM Application, User Requirements Documents, Acceptance Testing, AI Product Strategy, Large Language Modeling, User Story, Functional Requirement, Functional Testing, Business Requirements, Scenario Testing, Requirements Analysis, Risk Management Framework, Key Performance Indicators (KPIs), Technical Communication
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, User Research, Content Strategy, Web Analytics and SEO, AI Product Strategy, Content Creation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Google Ads, LinkedIn, Facebook, Bidding, Target Audience, Keyword Research, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pay Per Click Advertising, Pinterest, Search Engine Marketing, Social Media, Paid media, Online Advertising, Marketing, TikTok, Advertising, Digital Advertising
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prioritization, Business Priorities, Forecasting, Resource Allocation, Product Strategy, Data-Driven Decision-Making, Performance Metric, Data Analysis, Analytics, Estimation, Stakeholder Engagement, Benchmarking, Customer Acquisition Management, Project Estimation, Project Planning, Spreadsheet Software, Business Modeling
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Sales Strategy, Marketing Psychology, Marketing Materials, Copywriting, Sales, Sales Process, Selling Techniques, Consumer Behaviour, Marketing, Marketing Strategies, Target Audience, Promotional Strategies, ChatGPT
Mixed · Course · 1 - 3 Months
Skills you'll gain: Retrieval-Augmented Generation, LangChain, LLM Application, AI Workflows, Performance Tuning, Model Deployment, Prompt Engineering, Enterprise Application Management, Maintainability, System Monitoring, Scalability, Application Performance Management, Cost Reduction, Vector Databases
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: C# (Programming Language), Object Oriented Programming (OOP), Web Scraping, Programming Principles, Microsoft Visual Studio, .NET Framework, Data Structures, Software Design Patterns, File I/O, Application Development, Computational Logic, Algorithms, Hypertext Markup Language (HTML), Unit Testing, Debugging
Beginner · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing
Intermediate · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Social Media Content, Content Performance Analysis, Brand Awareness, Social Media Strategy, Brand Management, Performance Analysis, Instagram
Beginner · Course · 1 - 4 Weeks