Upon completing this Specialization, you will be able to confidently manage the full sales process — from creating value early in conversations to closing deals and building long-term customer relationships.

You’ll be able to:

• Communicate value clearly and build buyer confidence without relying on pressure

• Influence decision-making and guide buyers through complex purchasing processes

• Apply proven sales techniques to handle objections and close deals more effectively

• Build trust using business psychology and negotiation strategies

• Strengthen customer relationships through emotional intelligence and customer experience design

• Use CRM and customer success principles to drive loyalty, retention and long-term revenue

By the end, you’ll have a structured, practical approach to modern sales, which you can apply immediately to win more business and create lasting customer value.

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.