This course will explore the earlier stages of the entrepreneurial venture process across four modules. The modules will examine the nature of growth and error in entrepreneurial settings and how to manage resources in those settings. In addition, the modules will explore the emergence and existence of entrepreneurial opportunities, the formulation of ideas in relation to those opportunities, and how those opportunities and ideas influence entrepreneurial phenomena. Finally, the course modules will focus on how business concepts underlie compelling entrepreneurial missions that provide guidance to the evolution of a venture’s business model and future strategic planning.
This course is part of the Innovation: From Creativity to Entrepreneurship Specialization
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Innovation: From Creativity to Entrepreneurship SpecializationUniversity of Illinois at Urbana-ChampaignAbout this Course
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Course 5 of 7 in the
Flexible deadlines
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Approx. 13 hours to complete
English
Subtitles: English
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Course 5 of 7 in the
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 13 hours to complete
English
Subtitles: English
Offered by
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Start working towards your Master's degree
This course is part of the 100% online Master of Business Administration (iMBA) from University of Illinois at Urbana-Champaign.
If you are admitted to the full program, your courses count towards your degree learning.
Syllabus - What you will learn from this course
1 hour to complete
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
1 hour to complete
1 video (Total 2 min), 4 readings, 1 quiz
1 video
4 readings
Syllabus10m
ePub10m
About the Discussion Forums10m
Updating Your Profile10m
1 practice exercise
Orientation Quiz10m
2 hours to complete
Module 1: Introduction to Entrepreneurship
This module is focused on how an innovator can get started on his or her entrepreneurial journey.
2 hours to complete
4 videos (Total 58 min), 2 readings, 4 quizzes
4 videos
Where Do Entrepreneurial Ideas Come From?11m
Pitching Your Idea16m
Interview with Lucas Frye16m
2 readings
Module 1 Overview10m
Module 1 Readings and Resources10m
4 practice exercises
Module 1 Lesson 1 Practice Quiz6m
Module 1 Lesson 2 Practice Quiz6m
Module 1 Lesson 3 Practice Quiz6m
Module 1 Quiz20m
4 hours to complete
Module 2: Understanding the Market
This module will focus on how entrepreneurs can distill a new venture opportunity into a value proposition that resonates with customers.
4 hours to complete
4 videos (Total 68 min), 2 readings, 5 quizzes
2 readings
Module 2 Overview10m
Module 2 Readings and Resources10m
4 practice exercises
Module 2 Lesson 1 Practice Quiz10m
Module 2 Lesson 2 Practice Quiz8m
Module 2 Lesson 3 Practice Quiz10m
Module 2 Quiz18m
2 hours to complete
Module 3: Building the Team
This module is focused on entrepreneurs can build and motivate teams.
2 hours to complete
4 videos (Total 56 min), 2 readings, 4 quizzes
4 videos
Leadership7m
Building Credibility14m
Interview with Steven Farag, Campus Sportswear19m
2 readings
Module 3 Overview10m
Module 3 Readings and Resources10m
4 practice exercises
Lesson 3-1 Practice Quiz6m
Lesson 3-2 Practice Quiz6m
Lesson 3-3 Practice Quiz8m
Module 3 Quiz12m
4 hours to complete
Module 4: Finding Customers
This module focuses on finding customers.
4 hours to complete
5 videos (Total 53 min), 3 readings, 5 quizzes
5 videos
Early Adopters11m
Crowdfunding8m
Interview with Dave Cohen, Petronics16m
Gies Online Programs3m
3 readings
Module 4 Overview10m
Module 4 Readings and Resources10m
Congratulations!10m
4 practice exercises
Lesson 4-1 Practice Quiz4m
Lesson 4-2 Practice Quiz10m
Lesson 4-3 Practice Quiz12m
Module 4 Quiz20m
Reviews
TOP REVIEWS FROM ENTREPRENEURSHIP I: LAYING THE FOUNDATION
by ZKJun 30, 2019
Felt the the material covered a great range of information. Would highly recommend reading the suggested books as well. Some very great insights are in each.
by TLJun 12, 2020
it was best on line learning and my time dint go wasted.. its really informative, interesting moreover you learn alots.. thank you very much.. ILLINOUS
by DDMay 10, 2020
Great course provides insights on finding the product market fit and capture the appropriate market depending on the nature of the startup.
by BDJul 17, 2018
Great content and instructor. The videos could use a little more excitement. At some points it felt a bit like a power point presentation.
About the Innovation: From Creativity to Entrepreneurship Specialization
In a world characterized by volatility, uncertainty, complexity, and ambiguity, leaders require innovation skills. Thinking flexibly and developing an entrepreneurial mindset are critical to thriving in uncertain business environments. This specialization addresses how to recognize and question assumptions and constraints so as to identify and capitalize on opportunities. Innovation is needed within existing organizations and to found new organizations. Learning to change the rules of the game by creating innovative value propositions and discovering new market positions for sustained competitive advantage are some of the actionable lessons in this specialization.
This specialization will be of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in an interconnected world.
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