About this course: This course builds on previous concepts and outlines strategies and tactics for forming, financing and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth. Course objectives: Entrepreneurial Team Building: Develop an understanding of the what is required in a new venture Initial Go-to-Market Strategy: Develop a plan to identify and approach your first customers Financial Forecasting: Building financial projections for the new venture Entrepreneurial Financing: Raising Equity Capital for the new venture Growing the Business: Monitoring the new venture’s health and scalability
Who is this class for: This course is of value to both aspiring and practicing entrepreneurs as well as employees in established firms who are interested in becoming innovative leaders in today's interconnected world.
Created by: University of Illinois at Urbana-Champaign
Taught by: Thomas E. Parkinson, Visiting Professor
University of Illinois College of Business
| Basic Info | Course 6 of 7 in the Innovation: From Creativity to Entrepreneurship Specialization |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
Complete this course to work toward:
Innovation: From Creativity to Entrepreneurship Specialization
This course is part of the 7-course Innovation: From Creativity to Entrepreneurship Specialization from University of Illinois at Urbana-Champaign
Master of Business Administration (iMBA)
This course is part of the fully-online 18 courses plus three capstone projects degree program
Syllabus
WEEK 1
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
1 video, 4 readings, 1 practice quiz
- Reading: Syllabus
- Reading: About the Discussion Forums
- Cuestionario de práctica: Orientation Quiz
- Reading: Updating Your Profile
- Discussion Prompt: Getting to Know Your Classmates
- Reading: Social Media
Module 1: Earning Revenue
In this module, we will discuss go-to-market strategies.
5 videos, 2 readings, 3 practice quizzes
- Reading: Module 1 Overview
- Reading: Module 1 Readings and Resources
- Cuestionario de práctica: Module 1 Lesson 1 Practice Quiz
- Video: Revenue Models
- Cuestionario de práctica: Module 1 Lesson 2 Practice Quiz
- Video: Pricing Strategies
- Cuestionario de práctica: Module 1 Lesson 3 Practice Quiz
- Video: Interview with Blair Pircon
- Video: Like This Course? Learn More with the iMBA! (Optional)
Graded: Module 1 Graded Quiz
Graded: Module 1 Assignment – Go-To-Market Strategy
WEEK 2
Module 2: Financial Forecasting
In this module, we will discuss how to build financial projections for the startup company, in order to determine the potential size and scope of the business opportunity and the financing that may be required to successfully pursue that opportunity.
3 videos, 2 readings, 3 practice quizzes
- Reading: Module 2 Overview
- Reading: Module 2 Readings and Resources
- Cuestionario de práctica: Module 2 Lesson 1 Practice Quiz
- Video: Projections: Presenting Financial Forecasts
- Cuestionario de práctica: Module 2 Lesson 2 Practice Quiz
- Video: Startup Financing
- Cuestionario de práctica: Module 2 Lesson 3 Practice Quiz
Graded: Module 2 Graded Quiz
WEEK 3
Module 3: Raising Capital
This module is focused on how startup companies raise capital from outside investors.
3 videos, 2 readings, 3 practice quizzes
- Reading: Module 3 Overview
- Reading: Module 3 Readings and Resources
- Cuestionario de práctica: Module 3 Lesson 1 Practice Quiz
- Video: Valuation
- Cuestionario de práctica: Module 3 Lesson 2 Practice Quiz
- Video: Term Sheets and Negotiations
- Cuestionario de práctica: Module 3 Lesson 3 Practice Quiz
Graded: Module 3 Graded Quiz
Graded: Module 3 Assignment - Funding
WEEK 4
Module 4: Managing Growth
This module is focused on growth – metrics that can be used to help manage it, and alternatives to consider if the company is not growing as it needs to.
4 videos, 2 readings, 3 practice quizzes
- Reading: Module 4 Overview
- Reading: Module 4 Readings and Resources
- Cuestionario de práctica: Module 4 Lesson 1 Practice Quiz
- Video: Pivots
- Cuestionario de práctica: Module 4 Lesson 2 Practice Quiz
- Video: Failing Well
- Cuestionario de práctica: Module 4 Lesson 3 Practice Quiz
- Video: Interview with Dan Klein, Tiesta Tea
Graded: Module 4 Graded Quiz
FAQs
How It Works
Trabajo del curso
Cada curso es como un libro de texto interactivo, con videos pregrabados, cuestionarios y proyectos.
Ayuda de tus compañeros
Conéctate con miles de estudiantes y debate ideas y materiales del curso, y obtén ayuda para dominar los conceptos.
Certificados
Obtén reconocimiento oficial por tu trabajo y comparte tu éxito con amigos, compañeros y empleadores.
Creators
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Pricing
| Purchase Course | |
|---|---|
| Access to course materials | Available |
| Access to graded materials | Available |
| Receive a final grade | Available |
| Earn a shareable Course Certificate | Available |
Ratings and Reviews
great cour
Nice course
Tim is awesome and his experience shows in the course. Great course if you want to learn about basic of Entrepreneurship.
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DC
Great course with plenty of new skills to learn and new ways of thinking to understand!