在本課程中,我們會向大家介紹如何以(看起來像數學推導的)理論模型進行商管領域的學術研究,並且特別著重介紹在有多決策者的環境中,如何進行模型建構與分析,進而探討「誘因」的經濟與管理意涵。
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商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1))
National Taiwan UniversityAbout this Course
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Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs Beginner Level
Approx. 13 hours to complete
Chinese (Traditional)
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs Beginner Level
Approx. 13 hours to complete
Chinese (Traditional)
Offered by
Syllabus - What you will learn from this course
2 hours to complete
課程概述與最佳化理論
2 hours to complete
11 videos (Total 98 min), 1 reading, 1 quiz
2 hours to complete
賽局理論簡介
2 hours to complete
7 videos (Total 97 min)
2 hours to complete
競爭環境中的通路選擇
2 hours to complete
7 videos (Total 84 min)
2 hours to complete
通路協作-退貨政策
2 hours to complete
9 videos (Total 105 min)
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