About this Course

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Beginner Level
Approx. 14 hours to complete
Chinese (Traditional)
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 14 hours to complete
Chinese (Traditional)

Offered by

Placeholder

National Taiwan University

Syllabus - What you will learn from this course

Week
1

Week 1

2 hours to complete

課程概述與最佳化理論

2 hours to complete
11 videos (Total 98 min), 1 reading, 1 quiz
11 videos
1-0 課前小叮嚀1m
1-1-1 課程概述(1)9m
1-1-2 課程概述(2)8m
1-2 一個例子:獨佔定價(monopoly pricing)8m
1-3-1 理論 集合與函數(1)10m
1-3-2 理論 集合與函數(2)7m
1-4-1 理論:最佳化條件(1)10m
1-4-2 理論:最佳化條件(2)12m
1-5 應用-獨佔定價13m
1-6 應用-經濟訂購量13m
1 reading
NTU MOOC 課程問題詢問與回報機制1m
1 practice exercise
第一週測驗30m
Week
2

Week 2

2 hours to complete

賽局理論簡介

2 hours to complete
7 videos (Total 97 min)
7 videos
2-1 囚犯困境21m
2-2 靜態賽局與納許均衡14m
2-3-1 應用:零售商競爭(1)11m
2-3-2 應用:零售商競爭(2)17m
2-4 動態賽局與逆向歸納10m
2-5 應用:供應鏈訂價17m
1 practice exercise
第二週測驗30m
Week
3

Week 3

2 hours to complete

競爭環境中的通路選擇

2 hours to complete
7 videos (Total 84 min)
7 videos
3-0 課前影片1m
3-1 研究動機16m
3-2 模型14m
3-3 分析:定價13m
3-4 分析:通路選擇14m
3-5 經濟直覺與意涵21m
1 practice exercise
第三週測驗30m
Week
4

Week 4

2 hours to complete

通路協作-退貨政策

2 hours to complete
9 videos (Total 105 min)
9 videos
4-0 課前影片1m
4-1 誘因問題11m
4-2-1 報童問題與供應鏈不協調(1)10m
4-2-2 報童問題與供應鏈不協調(2)10m
4-2-3 報童問題與供應鏈不協調(3)15m
4-3 退貨合約16m
4-4 模型與分析13m
4-5 意涵與結論23m
1 practice exercise
第四週測驗30m

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