This course is part of the Healthcare Trends for Business Professionals Specialization

George “Russ” Moran

Offered By

Healthcare Trends for Business Professionals SpecializationNortheastern University

About this Course

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In this course we will examine the changing role of the consumer in healthcare. Consumers are asking for more accountability in how healthcare is delivered and paid for. Healthcare professionals must make sure that they are delivering high quality, personalized care. 
Some of the topics we'll cover are: the healthcare ecosystem, new technologies in healthcare, the development of new payment models, change management in healthcare, data analytics.

By the end of this course, you will be able to:
1. Explain the new role of consumers in healthcare delivery in order to respond to the demands in this changing industry
2. Identify the key players in the healthcare ecosystem
3. Describe how the healthcare system operates and its impact on consumer-driven healthcare.
4. Articulate the challenges facing consumers and providers in order to find potential solutions for these challenges.

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Earn a Certificate upon completion

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Start instantly and learn at your own schedule.

Course 1 of 4 in the

Healthcare Trends for Business Professionals Specialization

Flexible deadlines

Reset deadlines in accordance to your schedule.

Beginner Level

Approx. 14 hours to complete

English

Subtitles: French, Portuguese (European), Russian, English, Spanish

Instructor

Instructor rating

4.75/5 (8 Ratings)

George “Russ” Moran

Executive Professor

D’Amore-McKim School of Business

4,428 Learners

1 Course

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Course 1 of 4 in the

Healthcare Trends for Business Professionals Specialization

Flexible deadlines

Reset deadlines in accordance to your schedule.

Beginner Level

Approx. 14 hours to complete

English

Subtitles: French, Portuguese (European), Russian, English, Spanish

Offered by

Northeastern University

Founded in 1898, Northeastern is a global research university with a distinctive, experience-driven approach to education and discovery. The university is a leader in experiential learning, powered by the world’s most far-reaching cooperative education program. The spirit of collaboration guides a use-inspired research enterprise focused on solving global challenges in health, security, and sustainability.

Syllabus - What you will learn from this course

Week

Week 1

3 hours to complete

Consumerism in Healthcare

Welcome to Healthcare Consumerism and Implication for Care Delivery. In this first week we will look at an overview of the evolving role of healthcare consumerism and the driving forces behind it.

3 hours to complete

11 videos (Total 43 min), 5 readings, 4 quizzes

11 videos

Course Overview2m

Module 1 Overview1m

Defining the Healthcare Ecosystem5m

Consumer Driven Ecosystem4m

Ted Talk Debrief3m

The Role of the Consumer4m

The Role of Employers3m

The Role of Physicians and Hospitals5m

Consumer Challenges4m

Guest Lecture: Measuring Care in the Continuum3m

Future Trends in Healthcare Consumerism4m

5 readings

What I Learned About Health Care When My Cat Died10m

Redesigning Care for High-Cost, High-Risk Patients10m

Hospital Compare from medicare.gov10m

For millennials, a regular visit to the doctor’s office is not a primary concern10m

Texas Walmart hosting Beacon mental health clinic10m

4 practice exercises

Module 1 Practice Quiz 16m

Module 1 Practice Quiz 26m

Module 1 Practice Quiz 330m

Module 1 (Graded)30m

Week

Week 2

4 hours to complete

Operational Challenges and Change Management

This week we will explore organizational change and how it relates to healthcare.

4 hours to complete

10 videos (Total 36 min), 2 readings, 4 quizzes

10 videos

Introduction to Module 22m

The Need For Change4m

Driving Change1m

Types of Innovation4m

Planning for Change4m

How Operational Change Impacts Consumers5m

Guest Lecture: Technology and Consumer Engagement2m

Responding to Change in the Healthcare Industry4m

Three E's of Change3m

Into the Unknown3m

2 readings

3 Steps for Engaging Health Care Providers in Organizational Change10m

Fair Process: Managing in the Knowledge Economy10m

3 practice exercises

Module 2 Practice Quiz 14m

Module 2 Practice Quiz 230m

Module 2 Practice Quiz 330m

Week

Week 3

3 hours to complete

Financial & Payment Challenges of Healthcare Consumerism

This week we will consider financial and reimbursement models from a distinct consumerism context.

3 hours to complete

9 videos (Total 32 min), 1 reading, 4 quizzes

9 videos

Introduction to Module 32m

Consumers and Shifting Costs3m

Fee for Service payment model2m

Financial Payments and Operations3m

Payment Models and the Continuum of Care3m

Guest Lecture — The Challenges of Integration and the Consumer3m

New Models4m

Payment Models in Non-Healthcare Services3m

Ecosystems and Consumer Engagement4m

1 reading

The Case for Capitation15m

4 practice exercises

Module 3 Practice Quiz 130m

Module 3 Practice Quiz 230m

Module 3 Practice Quiz 330m

Module 3 Graded Quiz30m

Week

Week 4

4 hours to complete

The Role of Analytics in Healthcare Consumerism

Welcome to the last week of the course. We'll wrap up our exploration of healthcare consumerism by looking at the role analytics plays in consumer decisions within healthcare.

4 hours to complete

9 videos (Total 40 min), 3 readings, 4 quizzes

9 videos

Introduction to Module 42m

The Role of Analytics in Daily Life5m

Applying Analytics to Healthcare4m

Analytics and Operational Improvement4m

Analytics and Consumerism in Healthcare5m

How Others Measure Quality4m

Using Analytics for Proactive Outreach4m

Guest Lecture: Social Determinants in Care Across the Continuum4m

Challenges of Measurement5m

3 readings

Why Is Data Analytics Important in Healthcare?10m

Data Analytics Can Drive Change in Health Care10m

10 High-Value Use Cases for Predictive Analytics in Healthcare10m

3 practice exercises

Module 4 Practice Quiz 130m

Module 4 Practice Quiz 230m

Module 4 Practice Quiz 330m

About the Healthcare Trends for Business Professionals Specialization

This Specialization will provide learners with the knowledge and skills to recognize key shifts in the industry and to have an agile perspective on how these shifts might impact their organizations. Learners will be exposed to the key drivers in the global healthcare industry today so they might apply what they have learned to help their organizations.

Frequently Asked Questions

When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

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Healthcare Consumerism and Implication for Care Delivery