In this case study based exercise, you will apply the knowledge you have gained about distribution, revenue and demand management to a ‘real’ world case – Hotel “De l'étoile” - a prestigious upmarket internationally branded property in Paris that to the outside world seems to be doing well but is in fact unprofitable for its owner.
This course is part of the Hotel Management: Distribution, Revenue and Demand Management Specialization
About this Course
Syllabus - What you will learn from this course
Questionning the brand?
Recommendations to the board Family
Implementation of the strategy
- 5 stars77.27%
- 4 stars19.31%
- 1 star3.40%
TOP REVIEWS FROM HÔTEL “DE L'ÉTOILE” - A HOTEL IN CRISIS?
A course that makes your brain works. You analytical skills will be tested at maximum. Well done!
Good introduction and interesting practical exercises during the last week. A lot of good content, lot of work and good reward at the end!
I have learned so much through this Capstone project. How to apply the RM in a hotel scenario from concept to analyzing to implementation. Thank you Coursera for this wonderful learning platform.
A wonderful exercise that will have you pouring over your course notes to create a ROI analysis using some pretty useful data points.
About the Hotel Management: Distribution, Revenue and Demand Management Specialization
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