Las marcas de hoy en día forman una parte esencial en las estrategias de marketing que las empresas desarrollan para el crecimiento de sus productos y/o servicios. Durante este segundo curso analizaremos los elementos principales que conforman una marca, así como la importancia de seguir los pasos y las acciones estratégicas que las fortalecen.
This course is part of the Gestión de Marca Specialization
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About this Course
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Flexible deadlines
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Shareable Certificate
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Course 2 of 4 in the
Beginner Level
Approx. 20 hours to complete
Spanish
Skills you will gain
- Planeación
- Toma de decisiones
- Estrategia
- Trabajo en Equipo
- Implementación
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Course 2 of 4 in the
Beginner Level
Approx. 20 hours to complete
Spanish
Offered by
Syllabus - What you will learn from this course
5 hours to complete
Implicaciones estratégicas de la marca
5 hours to complete
2 videos (Total 8 min), 13 readings, 4 quizzes
4 hours to complete
La nueva gestión de marca
4 hours to complete
2 videos (Total 13 min), 10 readings, 3 quizzes
5 hours to complete
Lanzamiento de la marca
5 hours to complete
2 videos (Total 12 min), 9 readings, 4 quizzes
6 hours to complete
Manteniendo una marca a largo plazo
6 hours to complete
2 videos (Total 11 min), 10 readings, 5 quizzes
About the Gestión de Marca Specialization

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