本系列課程從零開始，教授一般認為最適合初學者的程式語言「Python」，目標是讓大家在完成本課程之後，一方面獲得程式設計與運算思維的基本概念，一方面也能獨立寫出能解決運算問題的程式。本課程和一般程式設計課程最不同的地方，在於它是以解決商管領域的運算問題為導向，因此課程不會只含有質因數分解、紅球白球排列組合、三角不等式、萬年曆、數字排序等傳統程式設計課程的範例與作業，而是包含了生產、物流、存貨、投資、定價等問題，讓大家在學會程式設計的同時，也直接體會程式設計與資訊技術在商管領域的各種應用。
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用 Python 做商管程式設計（一）(Programming for Business Computing in Python (1))
National Taiwan UniversityAbout this Course
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Beginner Level
Approx. 13 hours to complete
Chinese (Traditional)
Subtitles: Chinese (Traditional)
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 13 hours to complete
Chinese (Traditional)
Subtitles: Chinese (Traditional)
Offered by
National Taiwan University
We firmly believe that open access to learning is a powerful socioeconomic equalizer. NTU is especially delighted to join other world-class universities on Coursera and to offer quality university courses to the Chinese-speaking population. We hope to transform the rich rewards of learning from a limited commodity to an experience available to all. More courses information, the official Facebook Page: https://www.facebook.com/ntumooc2017/
Syllabus - What you will learn from this course
1 hour to complete
什麼是「資訊管理」：資訊科技的商管應用
本週我們不寫程式，而是先看看資訊科技在商管領域的一些應用。現在幾乎沒有商業活動是不需要資訊系統輔助的，即使我們專注在「演算」這個面向上，也只能介紹一點點而已，但這應該足以讓大家感受到資訊科技能如何輔助企業經營與管理決策。換句話說，本週的課程也算是對「資訊管理」這個學科的一種簡介了。
1 hour to complete
6 videos (Total 59 min), 1 reading, 1 quiz
6 videos
01-02 IT-supported Management10m
01-03 高頻交易9m
01-04 商品推薦與大數據分析10m
01-05 演算法定價8m
01-06 IT-enabled Management12m
1 reading
NTU MOOC 課程問題詢問與回報機制1m
1 practice exercise
第一週作業30m
2 hours to complete
Python 程式設計初探
本週我們開始介紹 Python 程式設計。我們從程式設計的基本概念切入，先介紹何謂程式設計，接著介紹 Python 程式語言的基本語法與程式開發環境。我們將介紹變數與運算的概念，並且讓大家透過 print() 和 input() 指令和電腦程式做第一次的互動。
2 hours to complete
9 videos (Total 88 min)
9 videos
02-02 直譯與執行 Python 程式10m
02-03 四種寫 Python 的方式11m
02-04 print() 與 Hello World8m
02-05 跳脫字元與基本運算10m
02-06 input() 與變數13m
02-07 輸出兩個輸入整數的和10m
02-08 除錯與程式寫作流程8m
02-09 從 Notepad++ 直譯與執行 Python 程式5m
2 practice exercises
第二週練習：總共多少錢30m
第二週作業：該怎麼找錢30m
3 hours to complete
「電腦運作基本原理」與「條件式選擇」
本週我們延續上週主題，深入介紹變數、型態、數值在電腦中儲存的方式，以及更多關於 print() 和 input() 的知識。接著我們開始介紹條件式選擇，說明如何用 if-else 敘述句來讓程式「看情況做選擇」。我們將用程式寫作的建議風格來結束本週的課程。
3 hours to complete
11 videos (Total 126 min)
11 videos
03-a02 整數11m
03-a03 浮點數8m
03-a04 字串11m
03-b01 型態轉換9m
03-b02 更多輸入輸出12m
03-b03 更多指派運算7m
03-c01 if 條件判斷式16m
03-c02 if-else 條件判斷式9m
03-c03 布林值與比較運算子13m
03-d01 排版與寫作風格12m
2 practice exercises
第三週練習：轉帳金額確認30m
第三週作業：該怎麼找錢（進階版）30m
3 hours to complete
「條件式選擇」與「迴圈」
本週的任務是要完成我們對於程式中邏輯控制的學習。在條件式選擇方面，我們將介紹巢狀 if-else 與邏輯運算子等概念，並且利用他們做更複雜的條件式選擇。接著我們將介紹迴圈結構，透過 while 和 for 敘述句，來讓程式反覆動作以完成（對人來說）困難的任務。我們將用神奇的小數點精確度問題來結束本週課程。
3 hours to complete
12 videos (Total 120 min)
12 videos
04-a02 三元 if-else 與 else-if11m
04-b01 邏輯運算子（上）6m
04-b02 邏輯運算子（下）11m
04-c01 while 迴圈6m
04-c02 迴圈計數器與無窮迴圈8m
04-c03 break 和 continue13m
04-d01 for 迴圈6m
04-d02 range()9m
04-d03 Nested loop9m
04-d04 商品定價13m
04-e01 浮點數精確度問題10m
2 practice exercises
第四週練習：報童問題之預期利潤30m
第四週作業：報童問題之最佳訂貨量30m
Reviews
TOP REVIEWS FROM 用 PYTHON 做商管程式設計（一）(PROGRAMMING FOR BUSINESS COMPUTING IN PYTHON (1))
by YCMar 2, 2019
老师很清晰地解释了资讯管理科学的发展历程，以及其在商管程式中的应用。这是一个非常偏商务应用的课程，适合需要python解决商业分析问题的人。针对每一个具体应用案例，老师都会先解释清楚问题背景，对于NP难问题，会引导大家先理清解题逻辑，再搭建代码。这样的方式让我认定自己是可以跑出正确答案的，没有像以往学习编程一样半途而废。谢谢老师。
by YHJun 22, 2018
程式語言麻瓜者也可以聽得懂的課程！老師講課清楚有條理，作業有難度，但可以活化思考邏輯，作業內容都跟商業行為相關，可以了解到怎麼使用python在這些情況下，雖然距離完成一個真的可以在商業上運用的程式還很遙遠，但起碼是個開始，知道怎麼跟電腦溝通，思考怎麼做跟實際做看看。推薦給對於程式及管理有興趣的人！
by DZFeb 23, 2019
感谢老师的精心准备！这门课对于一个有python基础的人仍然很具有启发性。第一周的介绍就非常精彩，引人入胜。以后每一周除了介绍python基础，重点是还介绍运筹学算法在实际管理的应用。课后练习很棒，老师通过让我们动手练习来告诉我们“贪婪算法“这么方便实用。总之，内容满分！
by PCJul 7, 2018
The course is useful. I enjoyed solving the practice quizzes, though it took a long time trying and debugging.
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