About this Course

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Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Approx. 5 hours to complete
English

Skills you will gain

  • Social Media Marketing
  • Social Media
  • Budget
  • Planning
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Approx. 5 hours to complete
English

Offered by

Placeholder

Northwestern University

Syllabus - What you will learn from this course

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Week1
Week 1
1 hour to complete

Capstone Project

1 hour to complete
6 videos (Total 45 min), 3 readings
Week2
Week 2
1 hour to complete

Selecting a Strategy

1 hour to complete
6 videos (Total 49 min), 2 readings
Week3
Week 3
1 hour to complete

Develop Your Marketing Program

1 hour to complete
7 videos (Total 60 min), 2 readings
Week4
Week 4
2 hours to complete

Complete and Submit Your Capstone Projects

2 hours to complete
4 videos (Total 20 min), 1 reading, 1 quiz

Reviews

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About the Social Media Marketing Specialization

Social Media Marketing

Frequently Asked Questions

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