About this Course

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Flexible deadlines
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Shareable Certificate
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Coursera Labs
Includes hands on learning projects.
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Beginner Level
Approx. 10 hours to complete
English

What you will learn

  • Identify social media advertising types that are likely to succeed

  • Understand the different types of social media ads

  • Implement effective social media targeting parameters to match desired audiences

  • Execute social media advertising campaigns

Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Beginner Level
Approx. 10 hours to complete
English

Offered by

Placeholder

University of Colorado Boulder

Syllabus - What you will learn from this course

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Week1
Week 1
2 hours to complete

Case Study

2 hours to complete
5 videos (Total 21 min), 5 readings, 1 quiz
Week2
Week 2
2 hours to complete

Facebook

2 hours to complete
9 videos (Total 62 min), 5 readings, 1 quiz
Week3
Week 3
1 hour to complete

Instagram

1 hour to complete
7 videos (Total 27 min), 4 readings, 1 quiz
Week4
Week 4
2 hours to complete

Twitter

2 hours to complete
9 videos (Total 76 min), 4 readings, 1 quiz

Reviews

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About the Digital Advertising Strategy Specialization

Digital Advertising Strategy

Frequently Asked Questions

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