University of Illinois at Urbana-Champaign
Strategic Innovation: Building and Sustaining Innovative Organizations
University of Illinois at Urbana-Champaign

Strategic Innovation: Building and Sustaining Innovative Organizations

This course is part of Innovation: From Creativity to Entrepreneurship Specialization

Taught in English

Some content may not be translated

Raj Echambadi
E. Geoffrey Love

Instructors: Raj Echambadi

57,678 already enrolled

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Course

Gain insight into a topic and learn the fundamentals

4.8

(1,143 reviews)

|

97%

Beginner level
No prior experience required
15 hours (approximately)
Flexible schedule
Learn at your own pace
Progress towards a degree

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Assessments

22 quizzes

Course

Gain insight into a topic and learn the fundamentals

4.8

(1,143 reviews)

|

97%

Beginner level
No prior experience required
15 hours (approximately)
Flexible schedule
Learn at your own pace
Progress towards a degree

See how employees at top companies are mastering in-demand skills

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This course is part of the Innovation: From Creativity to Entrepreneurship Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
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There are 4 modules in this course

You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course. Module 1 provides a lifecycle perspective of the link between innovation and strategy. We will examine where innovations come from, how they change over time, and how these changes influence firms’ incentives to invest in different types of technologies. We will also discuss customer adoption and how this shapes firms’ decisions of whether and when to enter new markets. We will also learn about prospect theory and how it relates to developing successful winning innovations.

What's included

11 videos9 readings7 quizzes1 discussion prompt

This module focuses on how innovating entrants can disrupt industry leaders. We will learn the concepts of sustaining and disruptive innovation and consider frameworks for how entrants can leverage disruptive innovations to overcome incumbents’ competitive advantage. We will also consider how incumbents can and should respond to disruptive innovations.

What's included

7 videos2 readings6 quizzes1 peer review

This module examines innovation and firm boundaries. We will consider when firms should invest in developing innovations internally versus when they should pursue an “open” strategy by seeking new ideas and technologies outside the firm. In addition, we will learn about different mechanisms that enable firms to capture value from innovations, including the importance of patents and specialized assets and capabilities in providing a competitive advantage. Finally, we will consider when innovators should forward integrate to compete with other firms in product markets and when they should license their innovations to other firms in technology markets.

What's included

4 videos2 readings3 quizzes

In this module we examine multi-sided platform businesses. Platforms enable firms to both create and capture value by bringing together sellers and buyers and controlling the transactions between them. We will distinguish between value chain and platform businesses, and we will examine the critical role of various players in a platform. In addition, we will learn about network effects, which are central to enabling and sustaining multi-sided platforms.

What's included

6 videos4 readings6 quizzes1 peer review

Instructors

Instructor ratings
4.8 (287 ratings)
Raj Echambadi
University of Illinois at Urbana-Champaign
1 Course57,678 learners

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