Created by:   University of Virginia

  • Michael Lenox

    Taught by:    Michael Lenox, Senior Associate Dean and Chief Strategy Officer

    Darden School of Business

  • Jared Harris

    Taught by:    Jared Harris, Samuel L. Slover Research Chair in Business Administration

    Darden School of Business
Basic Info
Course 1 of 5 in the Business Strategy Specialization.
Commitment4 weeks of study, 5-6 hours/week
Language
English, Subtitles: Vietnamese, Portuguese (Brazilian)
How To PassPass all graded assignments to complete the course.
User Ratings
4.7 stars
Average User Rating 4.7See what learners said
Syllabus

FAQs
How It Works
Coursework
Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

Help from Your Peers
Help from Your Peers

Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.

Certificates
Certificates

Earn official recognition for your work, and share your success with friends, colleagues, and employers.

Creators
University of Virginia
Pricing
AuditPurchase Course
Access to Course Materials

Available

Available

Access to Graded Materials

Not available

Available

Receive a Final Grade

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Earn a Shareable Certificate

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Ratings and Reviews
Rated 4.7 out of 5 of 643 ratings

AMAZING

A great introduction to business strategy tools (which gets exponentially more complex when you apply them in the follow-on course!). I really appreciated the deep but approachable theoretical discussions of economic rents, and the professor's serious efforts to bring together business and economic principles. As a former student of economics, it gave me a great anchor point in the course.

While I really appreciate the case-based method, the volume of students just isn't high enough to allow for much vigorous discussion on the forums (or wasn't for me). I would highly recommend taking the course with a friend or colleague and setting aside time to connect each week to get the most out of the case discussions.

Enjoyed this learning and the peer review of case studies. Since the course is online, performing peer reviews displays how other learners view the material. Very insightful.

I do have learned basic and powerfull tools to start analyzing the strategic positionning for a company.

Course is well structured with a step by step methodology and concrete examples