About this Course

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Learner Career Outcomes

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started a new career after completing these courses

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got a tangible career benefit from this course

14%

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Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 9 hours to complete
English
Subtitles: English, Korean, Chinese (Simplified)

Skills you will gain

Talent ManagementAnalyticsPerformance ManagementCollaboration

Learner Career Outcomes

26%

started a new career after completing these courses

28%

got a tangible career benefit from this course

14%

got a pay increase or promotion
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 9 hours to complete
English
Subtitles: English, Korean, Chinese (Simplified)

Offered by

University of Pennsylvania logo

University of Pennsylvania

Syllabus - What you will learn from this course

Content RatingThumbs Up94%(7,936 ratings)Info
Week
1

Week 1

2 hours to complete

Introduction to People Analytics, and Performance Evaluation

2 hours to complete
11 videos (Total 83 min), 2 readings, 1 quiz
11 videos
Goals for the Course1m
Course Outline and Overview3m
People Analytics in Practice4m
Performance Evaluation: the Challenge of Noisy Data6m
Chance vs. Skill: the NFL Draft22m
Finding Persistence: Regression to the Mean11m
Extrapolating from Small Samples5m
The Wisdom of Crowds: Signal Independence5m
Process vs. Outcome7m
Summary of Performance Evaluation3m
2 readings
Performance Analytics Slides PDF10m
People Analytics in Action: Additional Reading10m
1 practice exercise
Performance Evaluation Quiz30m
Week
2

Week 2

2 hours to complete

Staffing

2 hours to complete
12 videos (Total 73 min), 2 readings, 1 quiz
12 videos
Staffing Analytics Overview2m
Hiring 1: Predicting Performance8m
Hiring 2: Fine-tuning Predictors9m
Hiring 3: Using Data Analysis to Predict Performance7m
Internal Mobility 1: Analyzing Promotibility4m
Internal Mobility 2: Optimizing Movement within the Organization8m
Causality 15m
Causality 26m
Attrition: Understanding and Reducing Turnover10m
Turnover: Predicting Attrition7m
Staffing Analytics Conclusion49s
2 readings
Staffing Analytics Slides PDF10m
Staffing Analytics in Action: Additional Reading10m
1 practice exercise
Staffing Quiz30m
Week
3

Week 3

2 hours to complete

Collaboration

2 hours to complete
7 videos (Total 75 min), 2 readings, 1 quiz
7 videos
Basics of Collaboration5m
Describing Collaboration Networks14m
Mapping Collaboration Networks16m
Evaluating Collaboration Networks10m
Measuring Outcomes9m
Intervening in Collaboration Networks18m
2 readings
Collaboration Slides PDF10m
Collaboration Research in Action: Additional Readings10m
1 practice exercise
Collaboration Quiz30m
Week
4

Week 4

2 hours to complete

Talent Management and Future Directions

2 hours to complete
9 videos (Total 85 min), 2 readings, 1 quiz
9 videos
Interdependence6m
Self-fulfilling Prophecies9m
Reverse Causality4m
Special Topics: Tests and Algorithms5m
Prescriptions: Navigating the Challenges of Talent Analytics15m
Course Conclusion: Organizational Challenges 110m
Course Conclusion: Organizational Challenges 2 and Future Directions19m
Goodbye and Good Luck!32s
2 readings
Talent Analytics and Conclusion Slides PDF10m
Talent Management in Action: Additional Readings10m
1 practice exercise
Talent Management Quiz30m

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About the Business Analytics Specialization

This Specialization provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You’ll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you’ll develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Capstone Project, you’ll apply your skills to interpret a real-world data set and make appropriate business strategy recommendations....
Business Analytics

Frequently Asked Questions

  • Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:

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    • The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

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