In this course, you will learn how to engage with customers online. You’ll explore how the online checkout process works and how to entice customers to purchase a product. You’ll also learn how to move customers efficiently through the flow of an online store. You’ll end the course by learning about the importance of creating a successful path to purchase for customers and how the order fulfillment and shipping process works.
Engage Customers With an Online Store
Engage Customers With an Online Store
This course is part of Google Digital Customer Engagement Specialization
Instructor: Google Career Certificates
Access provided by ExxonMobil
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
3 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Create an engaging customer experience online using best practices
Optimize a checkout flow for customers
Understand how to get products to customers
Describe the order fulfillment process through checkout, point of sale (POS), shipping, and delivery
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
2 assignments
Taught in English
Recently updated!
September 2025
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Google Digital Customer Engagement Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 3 modules in this course
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructor
Offered by
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
