MS
The course is very well structured and truly engaging. I’m thoroughly impressed and hope the rest of the content maintains this high quality.

In this Specialization, you'll learn to guide a digital product from first idea to retirement, and to put generative AI to work at every step. You'll start with the skills product managers use daily, including SMART goal setting, elevator pitches, facilitation, and influencing without authority. Then you'll work through the seven phases of the product management lifecycle, building the artifacts teams rely on — a SWOT, product concept document, project charter, market requirements document, business case, product roadmap, beta plan, launch plan, and end-of-life plan. You'll assess markets with Kotler's Five Levels, segmentation, and Porter's Five Forces, and calculate payback, ROI, IRR, and NPV. You'll define user experience and validation requirements using personas, mock-ups, and storyboards, then plan usability studies and beta tests. Finally, you'll take on AI, exploring the AI product manager's role, the stages of AI product development, and tools such as Copilot, ChatGPT, and Gemini for research, ideation, roadmaps, and imaging, with bias and ethics in view. By the end, you'll be able to: Lead a product through the conceive, plan, develop, qualify, launch, deliver, and retire phases Produce the planning, requirements, financial, and launch documents a product team expects Apply generative AI tools to product research, design, documentation, and stakeholder communication Evaluate AI opportunities, risks, bias, and ROI before committing to a build

MS
The course is very well structured and truly engaging. I’m thoroughly impressed and hope the rest of the content maintains this high quality.
JB
Very logical information, but the tests sometime utilize information from the next module.
RN
An insightful and practical course that expertly covers the essentials of building AI-powered products, perfect for aspiring product managers!
HH
This course is very good for the learner who want to learn about Generative AI.
L
Clear, well-structured course with practical examples. The content is concise and easy to follow. Highly recommended.
ZA
This course was an absolute joy to learn from—engaging content.
S
The course content was comprehensive and well-structured, making complex topics easy to understand.
AG
Must needed course to expand your horizon in this AI revolution. Practice and implement.
YN
Very insightful, I really enjoyed the content of this program!
MR
Good. Some concepts seem more rigid than expected, including that the product manager role seems nowadays wider than the course promotes.
SS
It's a really good course . It really help me understand everything clearly
CA
The course was very challenging, however it laid the foundation of the responsibilities for a product manager to do his/her job.
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best course to be at professional level in few months.
Excellent course to understand cross-functional collaboration and how to properly communicate a product in both internal and external environments.
The course is very well structured and truly engaging. I’m thoroughly impressed and hope the rest of the content maintains this high quality.
Excellent. Give you a solid footing on product managers role in stakeholder collaboration and formation of cross-functional teams
Great videos, labs, and the instructors are clear and concise. I walked away feeling confident in the skills I learned.
Great foundational course into Product Management with a lot of hand-on labs to demonstrate what you have learned.!
Excellent course! Well organized, easy to follow, and full of practical insights. Highly recommended!
Good couse, the final lab is really good. It takes time, but you actually learn something.
I feel this lesson will become a valuable resource for future product development.
The course is interesting, full of useful information and good experts' advices.
Thanks for your efforts. It's very interesting and helpful. I really like it.
It's a really good course . It really help me understand everything clearly
Great foundational pm class. Covers all the important basics and tools.
Great course with meaningful and useful information and tips! Thanks
This course was an absolute joy to learn from—engaging content.
Product Management: Foundations & Stakeholder Collaboration
Very helpful course in my learning on product management.
Great foundation and techniques for Product Management
Very fun, good frameworks and practical activities
The video insights from the experts are superb