- Digital Marketing
- Data Analysis
- Data-Driven Decision-Making
- Advertising
- Personally Identifiable Information
- Data Collection
- Information Privacy
- Analytics
- Marketing
- Web Analytics
- Marketing Analytics
Marketing Analytics Foundation
Completed by Siu Kuen Lau
February 21, 2022
11 hours (approximately)
Siu Kuen Lau's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
