Developing a Winning Marketing Strategy
Completed by Mohd Effendy Zainal Alam
October 28, 2019
16 hours (approximately)
Mohd Effendy Zainal Alam's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Market
- Category: Marketing Effectiveness
- Category: Product Planning
- Category: Branding
- Category: Market Analysis
- Category: Marketing Strategy and Techniques
- Category: Value Propositions
- Category: Marketing
- Category: Marketing Management
- Category: Brand Awareness
- Category: Marketing Planning
- Category: Brand Strategy

