GenAI for Lead Scoring and Identification
Completed by Stephen Gow
May 1, 2026
3 hours (approximately)
Stephen Gow's account is verified. Coursera certifies their successful completion of GenAI for Lead Scoring and Identification
What you will learn
Apply best practices and ethical considerations into your AI-based solutions and automations.
Build AI-powered tools for lead scoring, segmentation, and identification tasks using advanced GenAI platforms.
Apply prompt engineering techniques to effectively communicate with AI models in lead evaluation contexts.
Apply key concepts of GenAI and Large Language Models (LLMs) based tools for automating lead evaluation tasks.
Skills you will gain
- Category: AI Enablement
- Category: Prompt Engineering
- Category: Data-Driven Decision-Making
- Category: Generative AI
- Category: Lead Generation
- Category: Sales Enablement
- Category: Workflow Management
- Category: Google Gemini
- Category: Data Ethics
- Category: Responsible AI
- Category: OpenAI
- Category: Marketing Automation
