GTM Planning and Campaign Execution
Completed by Melissa Rose Bajka
September 1, 2026
9 hours (approximately)
Melissa Rose Bajka's account is verified. Coursera certifies their successful completion of GTM Planning and Campaign Execution
What you will learn
Develop integrated GTM plans for product launches.
Conduct SEO audits and keyword research using industry tools.
Optimize marketing assets using generative AI workflows.
Analyze campaign performance and improve channel allocation decisions.
Skills you will gain
- Category: Digital Marketing Campaigns
- Category: Marketing Analytics
- Category: Content Performance Analysis
- Category: Advertising Campaigns
- Category: Keyword Research
- Category: Campaign Planning
- Category: Prompt Engineering Tools
- Category: Competitive Analysis
- Category: Search Engine Marketing
- Category: Digital Advertising
- Category: Product Marketing
- Category: A/B Testing
