GenAI for Customer Journey Mapping
Completed by Katarzyna Kowalewska
April 21, 2026
3 hours (approximately)
Katarzyna Kowalewska's account is verified. Coursera certifies their successful completion of GenAI for Customer Journey Mapping
What you will learn
Analyze the role of GenAI in transforming traditional customer journey mapping approaches.
Design a GenAI-enhanced customer journey map incorporating key AI concepts.
Evaluate the practical benefits and challenges of implementing GenAI in customer journey mapping processes.
Skills you will gain
- Category: Real Time Data
- Category: AI Integrations
- Category: Customer Analysis
- Category: Journey Mapping
- Category: Analysis
- Category: Design
- Category: ChatGPT
- Category: Data-Driven Marketing
- Category: Customer experience improvement
- Category: Customer experience strategy (CX)
- Category: AI Personalization
- Category: Generative AI
