Retail Sales Psychology: The Essentials of Selling More
Completed by Ciarán Parker
February 3, 2026
hours (approximately)
Ciarán Parker's account is verified. Coursera certifies their successful completion of Retail Sales Psychology: The Essentials of Selling More
What you will learn
Explain how neuroscience influences modern B2B buyer decision-making.
Apply AI-driven tools and sales psychology techniques to analyze buyer intent and engagement patterns.
Differentiate emotional and logical triggers that shape customer behavior across modern retail and B2B sales environments.
Design high-impact sales strategies using frameworks like E.P.I.C. and V.I.B.E. to improve persuasion and conversions.
Skills you will gain
- Category: Empathy
- Category: Stakeholder Engagement
- Category: Closing (Sales)
- Category: Sales Strategy
- Category: Storytelling
- Category: Selling Techniques
- Category: Sales Training
- Category: Sales Process
- Category: Sales
- Category: Analysis
- Category: Retail Sales
- Category: Customer Engagement
