Sustainable Marketing and Consumer Trends
Completed by PYEONGHWA MOON
April 11, 2026
19 hours (approximately)
PYEONGHWA MOON's account is verified. Coursera certifies their successful completion of Sustainable Marketing and Consumer Trends
What you will learn
Create a marketing strategy that supports a circular business model.
Identify key motivators and barriers that influence sustainable consumer behavior.
Discover how a company's purpose, values, and messaging shape a sustainability-aligned brand.
Apply knowledge of policy, market trends, and traceability tools to develop sustainability messaging.
Skills you will gain
- Category: Market Opportunities
- Category: Driving engagement
- Category: Environmental Social And Corporate Governance (ESG)
- Category: Data-Driven Marketing
- Category: Regulatory Requirements
- Category: Engineering Management
- Category: Customer Engagement
- Category: Digital Marketing
- Category: Branding
- Category: Regulatory Compliance
- Category: Brand Marketing
- Category: Environmental Regulations
