Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Cheryl Gopinath
May 7, 2024
18 hours (approximately)
Cheryl Gopinath's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Direct Marketing
- Category: Marketing Strategies
- Category: Content Marketing
- Category: Search Engine Optimization
- Category: Marketing Planning
- Category: Web Analytics and SEO
- Category: Marketing Management
- Category: Digital Media Strategy
- Category: Social Media Strategy
- Category: Social Media Marketing
- Category: Strategic Marketing
- Category: Social Media Campaigns
