Foundations of Sports Marketing
Completed by Sourena Ayyoubzadeh
January 10, 2026
19 hours (approximately)
Sourena Ayyoubzadeh's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Creative Thinking
- Category: Price Negotiation
- Category: Consumer Behaviour
- Category: Digital Marketing
- Category: Public Relations
- Category: Strategic Partnership
- Category: Advertising
- Category: Sales Process
- Category: Product Marketing
- Category: Customer Engagement
- Category: Marketing Strategy and Techniques
- Category: Return On Investment
