Programmatic Advertising
Completed by Josh Murchie
June 8, 2024
10 hours (approximately)
Josh Murchie's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Media Planning
- Category: Media Buying
- Category: Paid media
- Category: Digital Media Strategy
- Category: Advertising Campaigns
- Category: Business Ethics
- Category: Online Advertising
- Category: Data-Driven Marketing
- Category: Target Audience
- Category: Contextual Advertising
- Category: Data Ethics
- Category: Digital Advertising
