Social Media Marketing
Completed by CHI YAN TANG
September 26, 2025
12 hours (approximately)
CHI YAN TANG's account is verified. Coursera certifies their successful completion of Social Media Marketing
What you will learn
Gain essential skills in social media marketing and management to elevate your digital marketing and growth hacking journey.
Develop a social media strategy by mastering planning, goal-setting, and platform selection across channels like Facebook, Instagram, LinkedIn, & X.
Create and manage engaging content across various formats using tools like Canva & inVideo for enhanced audience interaction and community building.
Analyze and optimize performance using key metrics and management tools to monitor campaigns, measure engagement, and refine strategies.
Skills you will gain
- Category: Digital Marketing
- Category: Social Media Management
- Category: Social Media Strategy
- Category: Content Optimization
- Category: Social Media Analytics
- Category: Growth Strategies
- Category: Content Development and Management
- Category: Drive Engagement
- Category: Instagram
- Category: Market Research
- Category: Content Performance Analysis
- Category: TikTok
