Product Management: Initial Product Strategy and Plan
Completed by RHAMINTON SILVA DE ANDRADE
September 17, 2025
18 hours (approximately)
RHAMINTON SILVA DE ANDRADE's account is verified. Coursera certifies their successful completion of Product Management: Initial Product Strategy and Plan
What you will learn
Identify the product concept using tools and techniques
Perform a product external assessment and internal assessment and record your findings in a SWOT template
Analyze market and solution requirements and develop a market requirements document (MRD)
Develop a product roadmap and perform a financial analysis using a business case
Skills you will gain
- Category: Competitive Analysis
- Category: Market Analysis
- Category: Project Documentation
- Category: Product Planning
- Category: Project Planning
- Category: Product Development
- Category: Product Requirements
- Category: New Product Development
- Category: Product Strategy
- Category: Marketing Planning
- Category: User Requirements Documents
- Category: Product Roadmaps
