Google Search Advertising Foundations
Completed by Tea Segon
August 14, 2025
22 hours (approximately)
Tea Segon's account is verified. Coursera certifies their successful completion of Google Search Advertising Foundations
What you will learn
The benefits and capabilities of Google Ads
The fundamentals of keyword targeting, research, and planning
Essential terms and metrics to assess a Google Ads campaign
How assets can affect campaign performance
Skills you will gain
- Category: Performance Measurement
- Category: Search Engine Marketing
- Category: Online Advertising
- Category: Advertising
- Category: Pay Per Click Advertising
- Category: Quality Assessment
- Category: Copywriting
- Category: Campaign Management
- Category: Google Ads
- Category: Performance Metric
- Category: Automation
- Category: Digital Advertising
