Fundamentos do marketing digital e do e-commerce
Completed by Julia Godoy de Oliveira Costa
February 19, 2026
17 hours (approximately)
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What you will learn
Definir as áreas de atuação do marketing digital e do e-commerce
Descrever as responsabilidades de um profissional iniciante de marketing digital e de um especialista em e-commerce
Explicar o conceito de funil de marketing
Entender os elementos e objetivos de uma estratégia de marketing digital e e-commerce
Skills you will gain
- Category: Customer Engagement
- Category: Marketing Strategy and Techniques
- Category: Performance Analysis
- Category: Marketing Strategies
- Category: Branding
- Category: Digital Marketing
- Category: Digital Advertising
- Category: Journey Mapping
- Category: Marketing Effectiveness
- Category: Search Engine Optimization
- Category: Advertising
- Category: Digital Brand Strategy

