Introduction to Digital Marketing
Completed by Thai Ha Nguyen
May 9, 2026
14 hours (approximately)
Thai Ha Nguyen's account is verified. Coursera certifies their successful completion of Introduction to Digital Marketing
What you will learn
Gain foundational skills in social media marketing and digital advertising to kickstart your digital marketing or growth hacking journey
Leverage digital channels like social media (including LinkedIn, Instagram, and Facebook), email, PPC, and content to build marketing strategies
Identify and analyze target audiences using demographic and psychographic insights to create effective, goal-aligned campaigns
Recognize career paths and business opportunities to confidently pursue roles in the digital marketing field
Skills you will gain
- Category: Pay Per Click Advertising
- Category: Growth Strategies
- Category: Digital Media Strategy
- Category: Digital Content
- Category: Data-Driven Marketing
- Category: Content Development and Management
- Category: Content Performance Analysis
- Category: Digital Marketing Campaigns
- Category: Social Media Analytics
- Category: Digital Advertising
- Category: Digital Marketing Tools
- Category: Social Media
