Generative Engine Content Optimization
Completed by Jie Sheng Wesley Chan
July 1, 2026
8 hours (approximately)
Jie Sheng Wesley Chan's account is verified. Coursera certifies their successful completion of Generative Engine Content Optimization
What you will learn
Explain the core principles of Generative Engine Optimization and E-E-A-T.
Design AI-optimized content strategies that align with GEO frameworks.
Implement GEO signals to improve visibility, authority, and engagement.
Evaluate AI content performance using metrics and continuous optimization techniques.
Skills you will gain
- Category: AI Workflows
- Category: Public Relations
- Category: Content Performance Analysis
- Category: Generative Engine Optimization (GEO)
- Category: ChatGPT
- Category: Content Strategy
- Category: Generative AI
- Category: No-Code Development
- Category: Content Optimization
- Category: Content Creation
- Category: Search Engine Optimization

