Choosing an Objective for a Facebook Ad Campaign
Completed by Kshitija Sood
February 24, 2026
1 hours (approximately)
Kshitija Sood's account is verified. Coursera certifies their successful completion of Choosing an Objective for a Facebook Ad Campaign
What you will learn
You will be able to identify the difference between the Awareness, Consideration and Conversion.
You will be able to choose the right Ad Campaign Objective to make his brand's/Client's goals
You will create all 11 types of Facebook Ad Campaign Objectives and identify the Major differences between
Skills you will gain
- Category: Social Media Campaigns
- Category: Campaign Management
- Category: Driving engagement
- Category: Social Media Marketing
- Category: Meta Ads Manager
- Category: Lead Generation
- Category: Online Advertising
- Category: Advertising Campaigns
- Category: Campaign Planning
- Category: Advertising
- Category: Facebook
- Category: Digital Advertising

