Display Advertising Strategy & Campaign Optimization
Completed by Félix Gosselin
May 12, 2026
7 hours (approximately)
Félix Gosselin's account is verified. Coursera certifies their successful completion of Display Advertising Strategy & Campaign Optimization
What you will learn
Understand display advertising fundamentals and targeting strategies.
Design and manage campaigns using audience segmentation and ad formats.
Optimize performance using remarketing and data-driven insights.
Skills you will gain
- Category: Advertising
- Category: Data-Driven Marketing
- Category: Media Planning
- Category: Marketing Strategies
- Category: Google Ads
- Category: Advertising Campaigns
- Category: Contextual Advertising
- Category: Online Advertising
- Category: Campaign Planning
- Category: Digital Advertising
- Category: Brand Awareness
- Category: Target Audience
